Parry: SKU complexity and custom pricing cause billing headaches, not volume
Griff Parry · 51 year old dad raises $31.5m to help companies do meter based billing · Mar 7, 2024 · at 14:06
Griff Parry, co-founder of Meter, explains that billing platform adoption is motivated more by price structure complexity than pure API volume.
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“They could be trying to cope with a high degree of price complexity that might not have a huge amount to do with the volume of usage ingest. So, you know, it might be whatever, like a 1,000,010 million, a hundred million. It doesn't matter. But what the reason that they might be having real headaches is they've got a lot of customers and they've got a lot of skews and they've got a lot of complex bundling and they need to do a lot of complex billing logic and they want to change Prices they want to do a lot of custom pricing.”
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