Brice: I Can't Believe It's Yogurt stores cost $150k to build
Bill Bryce · 640: ProntoSign Passes 300 Enterprise Customers with $50-$500k ACV To Help Manage Secure Signatures at Scale with CEO Bill Brice · Apr 25, 2017 · at 3:58
Bill Bryce, founder of I Can't Believe It's Yogurt and CEO of Alpha Trust Corporation, details the historical upfront buildout costs, franchise fees, and ongoing royalty structure of his franchise.
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“But back then they probably to build one of those stores would have been about a 150,000 dollars of which there'll be a 20,000 dollar franchise fee pay, you know, that the company would receive. And they also, the company also collected about six, five, six percent royalties.”
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More from Bill Bryce
Brice: I Can't Believe It's Yogurt peaked at $160M system revenue
“That company the system wide revenues, that company probably got about a 150, sixty million dollars.”
Brice: Alpha Trust is entirely privately funded and profitable
“We're completely privately owned and privately funded, and been profitable for a long time.”
Brice: Alpha Trust clients include GM, ADP, and MetLife
“So we really have clients like General Motors and ADP and Paytex and MetLife and New York Life and AT&T to big companies.”
Brice: Professional services account for only 10% to 15% of Alpha Trust revenue
“The pro services side of our business is relatively small, because our software actually is pretty, pretty robust in terms of its the resources it has and the ability for people to figure out how to use it. Probably only 10 to 15%.”
Brice: Alpha Trust prices by transaction volume, requiring 10k documents minimum
“We don't even sell by the seat. We sell by typically transaction sizes. So a customer has, I mean, we typically don't even talk to customers unless they say have, you know, need to process at least 10,000 documents a year for signing or approval. And going up …”