SpotMe reports an $11,000 CAC with a 5-6 month payback
Pierre Metrailler · SpotMe Using COVID For $22m SaaS Event Platform Pivot, 300 Customers Paying! · Oct 16, 2020 · at 11:38
Pierre Metrailler discusses SpotMe's customer acquisition unit economics following its SaaS pivot.
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“CAC is very clear now at 11,000, right? So I think five, five, six month payback.”
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