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Berman: Organic SaaS growth is limited by working capital constraints

Neil Berman · EP 522: Delivra $15M 2017 Goal, $700k MRR Now, Helping 450+ Customers Sell Things with CEO Neil Berman · Dec 28, 2016 · at 6:22

Neil Berman, CEO of Delivra, discusses the cash gap dynamics of bootstrapped SaaS businesses with Nathan Latka.

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“So there's a limit to how fast we can grow organically. Because at some point when that that line gets too steep, you run out of working capital.”

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More from Neil Berman

Assertion Not checkable as stated
Berman: Delivra has 500 direct paying clients and thousands via resellers
“500 direct paying clients and we have a couple thousand extra through resellers.”
Neil Berman Dec 28, 2016 ▶ 2:24 EP 522: Delivra $15M 2017 Goal, $700k MRR Now, Helping 450+ Customers Sell Things with CEO Neil Berman
Assertion Not checkable as stated
Berman: Delivra customers pay an average of $10,000 per year
“So they're paying us 10,000 a year, so I guess that's what, but somewhere between eight, 900 dollars per month.”
Neil Berman Dec 28, 2016 ▶ 2:35 EP 522: Delivra $15M 2017 Goal, $700k MRR Now, Helping 450+ Customers Sell Things with CEO Neil Berman
Assertion Not checkable as stated
Berman: Delivra will generate $4.8M in revenue in 2016
“We're doing 4.8 million a year. That's what we're going to do this year.”
Neil Berman Dec 28, 2016 ▶ 3:03 EP 522: Delivra $15M 2017 Goal, $700k MRR Now, Helping 450+ Customers Sell Things with CEO Neil Berman
Assertion Not checkable as stated
Berman: Delivra generated $4.2M to $4.3M in 2015 revenue
“I think we did four two to four three. So, we've had you know, a reasonably good increase over the year.”
Neil Berman Dec 28, 2016 ▶ 3:34 EP 522: Delivra $15M 2017 Goal, $700k MRR Now, Helping 450+ Customers Sell Things with CEO Neil Berman
Disclosure
Berman: Delivra's 2016 monthly gross churn was 1.5%
“This year it was 1.5% and our goal for next year is one percent.”
Neil Berman Dec 28, 2016 ▶ 4:29 EP 522: Delivra $15M 2017 Goal, $700k MRR Now, Helping 450+ Customers Sell Things with CEO Neil Berman
Disclosure
Berman: Delivra spends $1.08 to acquire $1.00 in ACV
“We're, we spent a dollar eight this year and our goal is one dollar. And eight cents. To get one dollar of ACB revenue, annual contract value.”
Neil Berman Dec 28, 2016 ▶ 5:12 EP 522: Delivra $15M 2017 Goal, $700k MRR Now, Helping 450+ Customers Sell Things with CEO Neil Berman
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