Dumas: Podcaster's Paradise increased price from $197 to $1,297 over time
John Lee Dumas · Afghan War Fighter Now Makes $500k/mo in Weird Market with John Lee Dumas of Entrepreneur On Fire Episode 21 · Mar 1, 2016 · at 5:10
John Lee Dumas outlines his historical pricing strategy and current pricing model for Podcaster's Paradise.
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“So we launched we pre-launched at actually one 97, 197 dollars. And then 45 days later, we actually did our real launch and At four 97. And then since then, about every quarter, Nathan, we've bumped the price up about a hundred dollars approximately, give or take sometimes more. And now our price point as it sits today is 1297 or 15 payments of 99 dollars.”
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