Dave Currie, CEO of The List Inc. (makers of sales intelligence platform Winmo), discusses the company's funding history with Nathan Latka.
0:00 / 0:08exact quote · 8.8s
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“We're completely bootstrapped from day one. We've not had any outside investors at all, so we're still a privately owned and operated company based here in Atlanta.”
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More from Dave Curry
Insight
Currie: Media publishers value sales intelligence more than marketing agencies
“Is, is, is really strong in all markets, but we also find a slightly stronger in the media space over agency. Primarily because media companies are set up as sophisticated sales organizations and agencies are more, more of a professional services category of w…”
Dave CurryApr 9, 2017▶ 10:40EP 624: Winmo Passes $1.1M in MRR, Helping 2000 Customers Close More Sales with CEO Dave Currie
Disclosure
Winmo treats customer renewals past 90 days as net-new sales
“We calculate retention, both revenue and account on a 90 day cycle. So if a customer doesn't renew within 90 days, they're considered a new sale.”
Dave CurryApr 9, 2017▶ 12:24EP 624: Winmo Passes $1.1M in MRR, Helping 2000 Customers Close More Sales with CEO Dave Currie
AssertionNot checkable as stated
Currie: Winmo generates north of $1 million in monthly revenue
“You're about spot on a bit healthy. We've got a couple of other service lines, but yeah, north of that, it's a very healthy business in terms of annual growth rate and incredibly good margins”
Dave CurryApr 9, 2017▶ 15:37EP 624: Winmo Passes $1.1M in MRR, Helping 2000 Customers Close More Sales with CEO Dave Currie
Insight
Currie: Bootstrapped businesses need 12% annual growth versus 20% for VC-backed firms
“Well, I think you could, if you were speaking to VCs and investment bankers in this space, anything north of 20% is usually looking pretty healthy. I think with a legacy business like this, without outside investment which we're looking steady compounding year…”
Dave CurryApr 9, 2017▶ 15:54EP 624: Winmo Passes $1.1M in MRR, Helping 2000 Customers Close More Sales with CEO Dave Currie
Disclosure
Currie: Winmo charges $6k-$7k base subscription plus $400-$500 per seat
“It's a nice low entry fee of around six to 7000 dollars based upon the subscription level they're signing up for. And then we charge an additional user rate between four or 500 dollars per user per year.”
Dave CurryApr 9, 2017▶ 6:29EP 624: Winmo Passes $1.1M in MRR, Helping 2000 Customers Close More Sales with CEO Dave Currie
Disclosure
Currie: Winmo cut paid ads to $50k annually to fund content marketing
“We, we've, we rapidly declined that down to around 50,000. So, you know, a third of that and placed the remaining dollars into content marketing.”
Dave CurryApr 9, 2017▶ 7:30EP 624: Winmo Passes $1.1M in MRR, Helping 2000 Customers Close More Sales with CEO Dave Currie
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