Francois Mommens is the founder of LinkCheetah, an SEO SaaS tool. He discusses retention and subscription metrics with Nathan Latka.
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“So the churn is really our pain point here. It's around 10%.”
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More from Francois Mommens
PredictionNot checkable as stated
Mommens: LinkCheetah revenue projected to maintain 60% annual growth
“And the projections is yes, look, shows that it's going to be the same.”
Francois MommensApr 4, 2019▶ 7:281349 Blogger Mentions Tool, Now $100k in ARR and CEO Doubling Down
AssertionNot checkable as stated
Half of canceling LinkCheetah users tell exit surveys they plan to return
“So each time somebody can sell, I ask the reason. And so that, that person can choose it on the drop list between several choices and 50% say that they stopped the plan. For now, but they're going to come back later.”
Francois MommensApr 4, 2019▶ 9:581349 Blogger Mentions Tool, Now $100k in ARR and CEO Doubling Down
AssertionNot checkable as stated
Mommens: LinkCheetah surpasses $100k in annual recurring revenue
“No, we're about above 100,000 annual recurring revenue.”
Francois MommensApr 4, 2019▶ 6:171349 Blogger Mentions Tool, Now $100k in ARR and CEO Doubling Down
AssertionNot checkable as stated
Mommens: LinkCheetah grew revenue 60% year-over-year for three years
“Increasing my revenue for 60% year over year for the past three years.”
Francois MommensApr 4, 2019▶ 7:231349 Blogger Mentions Tool, Now $100k in ARR and CEO Doubling Down
Disclosure
Mommens will not sell LinkCheetah for $120,000 to focus on growth
“So no, I don't want to sell it.”
Francois MommensApr 4, 2019▶ 9:381349 Blogger Mentions Tool, Now $100k in ARR and CEO Doubling Down
Disclosure
Mommens: LinkCheetah is targeting digital agencies due to lower churn
“So the people who cancel the digital agencies that are customers have a tendency to less cancel subscriptions. So I want to direct the tools to more towards these people. That's what to decrease my churn on the long term. And that's the focus I'm going to put …”
Francois MommensApr 4, 2019▶ 11:461349 Blogger Mentions Tool, Now $100k in ARR and CEO Doubling Down
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