Founder Arttu Haho is ready to sell Trustmary for $10M today
Arttu Haho · TrustMary: Transition from $2m Agency to $200k SaaS · Jun 2, 2020 · at 18:13
Nathan Latka asks Trustmary founder Arttu Haho if he would accept a $3 million acquisition offer, prompting Haho to share his minimum sale price.
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“If you give me 10, then I can, I'm ready to do it today.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Arttu Haho
Trustmary's average contract value exceeds €1,000 per month
“Currently kind of our annual average contract value is more than a thousand euro per month, but that's kind of the messy, the data we have currently.”
Trustmary's software business reaches €208,000 in annual recurring revenue
“So actually our ARR at the moment is 208,000 in Euro.”
Trustmary bootstrapped video testimonial agency to €2.5M annual revenue
“Like, when you are doing a project business, we bootstrap that from zero to 2.5 million in euro per year.”
Trustmary paused US and European marketing after finding product too generic
“We started putting efforts on sales and marketing, for example, in the US and into Europe somewhere The more effort somewhere in the November, December, but then we didn't get a lot of results. So that's why we have been, we scaled that down for a couple of mo…”
Trustmary has been profitable since inception and reinvests all profits
“Yeah, we have been profitable from the beginning, and all the money we have been basically making, we have been investing our future, so currently it's software where we are investing most. We have been aiming for, kind of, the zero margin for, until this poin…”