Disclosure certainty 3/5 debate potential 3/5

Playbuzz charges $1 per engagement for a $1,000 effective CPM

Shaul Olmert · 841: Why He Can Charge $1000 CPMs, $31m Raised Helping Create Better Content · Nov 12, 2017 · at 6:42

Playbuzz co-founder and CEO Shaul Olmert explains the pricing model for branded distribution campaigns on the Playbuzz network.

0:00 / 0:12exact quote · 12.7s
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“Our rate card in the U S is around one dollar per engagement. So I guess you can say that it would it would mean something in the neighborhood of effective CPM of a thousand dollars.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

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Shaul Olmert Nov 12, 2017 ▶ 4:54 841: Why He Can Charge $1000 CPMs, $31m Raised Helping Create Better Content
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