Ontraport Originally Charged $1,600 Monthly Due to High Support Overhead
Landon Ray · This is How Much Revenue Ontraport Does with Landon Ray · Feb 4, 2016 · at 11:24
Landon Ray, founder and CEO of SaaS CRM platform Ontraport, discusses the evolution of his company's pricing strategy with host Nathan Latka.
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“When we first started selling this product, it was actually like 1600 dollars a month. And that's because we didn't have the wherewithal internally to support clients for less because we didn't have documentation and we didn't have support and we didn't have an implementation team and we didn't, and the app was hard to use.”
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