Sean Riegsecker details the technical infrastructure and scale required to power Centro's ad tech platform in real time.
0:00 / 0:19exact quote · 19.2s
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“Now we're processing about three million single queries and auctions every single second of every single day. At the same point, we have to store Audience profiles. So we have, we're storing about seven billion audience profiles in what we call hot, you know, it's hot storage.”
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More from Sean Riegsecker
Insight
Riegsecker: Managed services fund and test Centro's software development
“A service company, one, has actually allowed us to fund the development of the platform, And two because they're using it, they're kind of the first folks through the door, so we actually can build it perfect for them, make sure it works right, make sure it wo…”
Sean RiegseckerJan 23, 2018▶ 3:26913 Adtech: Revenues of $110m on $500m Spend, How it breaks down
Insight
Riegsecker: A $1M ad buy requires the same operational work as $1K
“In other words, if someone's spending a million dollars per line item, it's the same amount of work as if someone's spending a thousand dollars per line item.”
Sean RiegseckerJan 23, 2018▶ 9:54913 Adtech: Revenues of $110m on $500m Spend, How it breaks down
Disclosure
Centro pushes managed-service clients to become self-sufficient software users
“Our preference is that all of our clients are self-sufficient and self-sufficient. And so we put together a plan to help them get there because I say to them, look, at some point, you don't want to pay us a service fee. You know, you should consolidate that ma…”
Sean RiegseckerJan 23, 2018▶ 10:56913 Adtech: Revenues of $110m on $500m Spend, How it breaks down
Disclosure
Centro generated between $110M and $130M in revenue in 2017
“It's actually somewhere between a 110 and a 130.”
Sean RiegseckerJan 23, 2018▶ 13:02913 Adtech: Revenues of $110m on $500m Spend, How it breaks down
AssertionNot checkable as stated
Riegsecker: Centro is currently profitable and has been almost every year
“We're profitable. We've been profitable almost every single year.”
Sean RiegseckerJan 23, 2018▶ 20:27913 Adtech: Revenues of $110m on $500m Spend, How it breaks down
Disclosure
Riegsecker says he would not sell Centro for $250 million
“Not for a quarter of a billion.”
Sean RiegseckerJan 23, 2018▶ 20:45913 Adtech: Revenues of $110m on $500m Spend, How it breaks down
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