Insight certainty 4/5 debate potential 3/5

Bellows: Founders should generate $1M in sales before hiring first rep

Matthew Bellows · Yesware Aims for $30m in 2016 with Matthew Bellows of Yesware · Feb 5, 2016 · at 4:47

Matthew Bellows, founder and CEO of Yesware, provides advice to SaaS founders on when to transition from founder-led sales to hiring dedicated sales personnel.

0:00 / 0:19exact quote · 19.9s
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“My recommendation is that the founding team, whether that's If the engineer is the sort of CEO person, the partner, sell about a million dollars worth of product before you go out and sell and hire your first or second salesperson. You want to get to about a million dollars a year on your own”

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More from Matthew Bellows

Assertion Not checkable as stated
Bellows: Yesware has crossed a $10M annual recurring revenue run rate
“We're above 10 now.”
Matthew Bellows Feb 5, 2016 ▶ 6:35 Yesware Aims for $30m in 2016 with Matthew Bellows of Yesware
Assertion Not checkable as stated
Bellows: Google Apps represents roughly 5% of Yesware's total market
“Companies in the Google Apps world, which is about five percent of our total market.”
Matthew Bellows Feb 5, 2016 ▶ 7:13 Yesware Aims for $30m in 2016 with Matthew Bellows of Yesware
Insight
Bellows: SaaS usage data is messy, requiring intuition over clean metrics
“My, the real advice I would give to your listeners is don't be frustrated if things aren't crystal clear. Like, when I read the blog posts about doing cohort analysis, this is where I read the blog posts about finding the feature that determines whether or not…”
Matthew Bellows Feb 5, 2016 ▶ 15:26 Yesware Aims for $30m in 2016 with Matthew Bellows of Yesware
Prediction Didn’t hold up
Bellows aims for Yesware to hit a $30M ARR by end of 2016
“I would like to end the year at about a thirty million dollar run rate.”
Matthew Bellows Feb 5, 2016 ▶ 17:26 Yesware Aims for $30m in 2016 with Matthew Bellows of Yesware
Assertion Not checkable as stated
Bellows: Yesware counts approximately 750,000 registered users
“We have about, like you said, 750,000 registered users.”
Matthew Bellows Feb 5, 2016 ▶ 6:01 Yesware Aims for $30m in 2016 with Matthew Bellows of Yesware
Assertion Partly supported
Bellows: HBS case study documented Yesware at $7M ARR a year prior
“Harvard Business School did a case on Yesware, where we talked about, this would be about a seven million dollar company. That was about a year ago.”
Matthew Bellows Feb 5, 2016 ▶ 6:06 Yesware Aims for $30m in 2016 with Matthew Bellows of Yesware
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