Scripted's earlier managed service had severe churn from broad targeting
Doug Breaker · 1484 Content Marketing at Scale Passes $3m ARR, 500 Customers · Aug 17, 2019 · at 8:24
Doug Breaker, CEO of Scripted, reflects on previous product iterations and customer churn prior to launching their current Cruise Control tier.
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“They launched a, like a managed service product, but it was sell everything to everybody. And that one churned really hard. So we kind of had a reset earlier this year.”
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