Serpstat converts free users to paid for a $20 acquisition cost
Artem Borodatyuk · 842: SaaS: Ukraine SEO Tool 3x MRR yoy from $20k July 2016 to $70k July 2017 · Nov 13, 2017 · at 13:13
Artem Borodatyuk is the founder of SEO platform Serpstat, speaking with Nathan Latka about Serpstat's customer acquisition funnel and unit economics.
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“If you want such formula, we will pay a near two dollars per one registration. We need 10, 10 registration to have one customer. So we pay 20 dollars.”
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