Disclosure certainty 4/5 debate potential 1/5

Kennedy: Procurement Express Operates from Rural South Africa

James Kennedy · 1200 How He Got First 250 Customers, $65k in MRR from South Africa HQ · Nov 6, 2018 · at 2:25

James Kennedy, founder and CEO of SaaS company Procurement Express, discusses his decision to run a global software business from the Karoo desert in South Africa.

0:00 / 0:16exact quote · 16.6s
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“We came here because we've always been You know digital nomads, if you like, for the last 1015 years, and when it came to settle down, we just wanted to be near, near, near family, and, but kind of had a world-class business, even from a small town like this, and that's what we're doing.”

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More from James Kennedy

Insight
Kennedy: All SaaS Economic Value Lies in Upsells and Cross-Sells
“Well, that was true for traditional products, but not for SaaS, because all of the value in SaaS is in the upsell and the cross-sell. So you've got to maintain that customer over time.”
James Kennedy Nov 6, 2018 ▶ 13:30 1200 How He Got First 250 Customers, $65k in MRR from South Africa HQ
Disclosure
Procurement Express Pays Partners Up to 40% Lifetime Revenue Commission
“We have a quite extensive partner network, and we do pay up to 30, 40% kickback, depending on, but that's a kind of, we look at that differently.”
James Kennedy Nov 6, 2018 ▶ 12:18 1200 How He Got First 250 Customers, $65k in MRR from South Africa HQ
Disclosure
Kennedy Would Reject a $3M Acquisition Offer for Procurement Express
“No, of course not, but I think Intuit are a great example of the type of, you know, they're a great example of types company that, like us, that serve SMBs, kind of look up to, you know, for sure, because of their partner strategy, you know, they've grown most…”
James Kennedy Nov 6, 2018 ▶ 16:30 1200 How He Got First 250 Customers, $65k in MRR from South Africa HQ
Assertion Not checkable as stated
Kennedy: Holloman Corporation paid Procurement Express $20k upfront
“Big customer early on called Holloman Corporation based out in Texas. They cut us a check for 20 grand, which I didn't believe was even possible at the time.”
James Kennedy Nov 6, 2018 ▶ 7:30 1200 How He Got First 250 Customers, $65k in MRR from South Africa HQ
Assertion Not checkable as stated
Kennedy: Procurement Express doubled its revenue over the past year
“We've about doubled in the last year.”
James Kennedy Nov 6, 2018 ▶ 9:38 1200 How He Got First 250 Customers, $65k in MRR from South Africa HQ
Assertion Not checkable as stated
Kennedy: Procurement Express converts one in twenty product demos
“It's one in 20. That's what we do.”
James Kennedy Nov 6, 2018 ▶ 11:38 1200 How He Got First 250 Customers, $65k in MRR from South Africa HQ
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