Eric Boggs, founder and CEO of RevBoss, shares unit economics and customer acquisition metrics with host Nathan Latka.
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“Like two K.”
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More from Eric Boggs
Insight
Boggs: Early-stage deal terms matter far more than headline valuation
“Yeah, and I think the lesson I learned from Argyle is that the price doesn't really matter all that much. I mean, it matters, right? You don't want to sell 50% of your company that early, but there's sort of a range for what's reasonable. As long as you can ge…”
Eric BoggsJan 19, 2017▶ 13:55EP 544: RevBoss $700k 2015 Revenue, Now $90k MRR to Help Customers Drive Revenue with CEO Eric Boggs
Opinion
Boggs: Outreach and SalesLoft lead pure-play sales prospecting software
“I think on the like pure play sales prospecting software, sales loft and outreach, probably outreach than sales loft are the sort of clear leaders”
Eric BoggsJan 19, 2017▶ 8:25EP 544: RevBoss $700k 2015 Revenue, Now $90k MRR to Help Customers Drive Revenue with CEO Eric Boggs
Insight
Boggs: Converting a services business to SaaS is harder than growing it
“Turns out building a services business is pretty easy. Growing a services business is really, really hard. And then turning that services business into a SaaS business is even harder.”
Eric BoggsJan 19, 2017▶ 9:46EP 544: RevBoss $700k 2015 Revenue, Now $90k MRR to Help Customers Drive Revenue with CEO Eric Boggs
Insight
Boggs: $1,000 in recurring SaaS revenue beats $3,000 in services revenue
“That a thousand dollars in recurring SaaS revenue is actually a lot more valuable than the 3000 dollars in services revenue”
Eric BoggsJan 19, 2017▶ 10:38EP 544: RevBoss $700k 2015 Revenue, Now $90k MRR to Help Customers Drive Revenue with CEO Eric Boggs
Disclosure
Boggs: RevBoss struggles with outbound sales despite selling outbound tools
“And, you know, oddly enough, as you know, a company that enables other companies to build pipeline without bound sales, we have really sucked at outbound sales.”
Eric BoggsJan 19, 2017▶ 16:38EP 544: RevBoss $700k 2015 Revenue, Now $90k MRR to Help Customers Drive Revenue with CEO Eric Boggs
AssertionNot checkable as stated
Boggs: Argyle Social returned 60 to 70 cents on the dollar
“I mean, it was probably somewhere between 60 and 70 cents on the dollar.”
Eric BoggsJan 19, 2017▶ 3:39EP 544: RevBoss $700k 2015 Revenue, Now $90k MRR to Help Customers Drive Revenue with CEO Eric Boggs
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