Simon Grabowski, founder and CEO of GetResponse, discusses top-of-funnel customer acquisition with host Nathan Latka.
0:00 / 0:02exact quote · 3.0s
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“We're adding about 2000 free trials every single day.”
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“By adding a simple button like cancel membership without you know, having to ask, having the customer to ask for cancel or canceling their account. So that was like, Instrumental in reducing churn because people figured out, hey, we can do it on our own, it's …”
Simon GrabowskiMay 24, 2018▶ 14:481034 How GetResponse Bootstrapped to $50m+ Revenue
AssertionNot checkable as stated
Grabowski: GetResponse reduced monthly churn by 30% relative around 2015
“Like I remember that I think this was about three years ago. We reduced our churn by like 30% when we when we no, this was like, no, this was monthly 30% relative, right?”
Simon GrabowskiMay 24, 2018▶ 14:271034 How GetResponse Bootstrapped to $50m+ Revenue
Disclosure
Grabowski: GetResponse is not for sale despite large buyout offers
“I'm not looking to sell the company. I just love what we're doing so much. There's no intention to sell.”
Simon GrabowskiMay 24, 2018▶ 17:391034 How GetResponse Bootstrapped to $50m+ Revenue
AssertionNot checkable as stated
Grabowski: GetResponse ARPU is approximately $50 per month
“Our average revenue per user is approximately 50 dollars a month.”
Simon GrabowskiMay 24, 2018▶ 2:181034 How GetResponse Bootstrapped to $50m+ Revenue
AssertionNot checkable as stated
Grabowski: GetResponse has nearly 100,000 paying customers
“We actually have about well, almost a 100,000 paying customers right now.”
Simon GrabowskiMay 24, 2018▶ 4:391034 How GetResponse Bootstrapped to $50m+ Revenue
AssertionNot checkable as stated
Grabowski: GetResponse was bootstrapped starting with $200
“So we bootstrapped. We I started the company just like you said, 200 bucks in my pocket.”
Simon GrabowskiMay 24, 2018▶ 5:061034 How GetResponse Bootstrapped to $50m+ Revenue
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