Glidden: Introhive is comfortable with a one-year CAC payback period
Jody Glidden · 1456 Hyper Secure CRM Tool Passes $10M in ARR · Jul 20, 2019 · at 16:12
Jody Glidden, CEO of Introhive, explains his enterprise acquisition spending strategy amid intensifying market competition to host Nathan Latka.
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“No, no, a year is, I think a year is still fine at this kind of stage. Right now, you know, the most important thing for us is if we're not operating in a bubble, right? There's, this is becoming a very, very hot space. And we have to make sure that we, it's a bit of a land grab. We need to get as many big logos as we can as quickly as we can and do a great job and routine them. So that's our goal. Our, we've got our foot, you know, fully to the floor.”
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More from Jody Glidden
Glidden: Introhive has 100,000 seats deployed at PwC
“We're not one of those companies that has, you know, five seats at PwC, you know, we've got a 100,000 seats at PwC.”
Glidden: Capital markets rarely dry up for over 18 months in recessions
“So if you look at, you know, the really bad recessions, they usually don't take, you know, the markets usually don't dry up. Take Markets didn't dry up for more than like a year and a half.”
Glidden: Introhive has reached eight-figure revenue and is tripling annually
“We're kind of in the, let's see, the eight digits sort of size now. So we're just kind of, we're tripling every year.”
Glidden: Introhive's valuation tends to be around 20x forward ARR
“You know, our valuations tend to be somewhere in the 20 times forward ARR level.”