This episode carries Jeremey Donovan's own address, with nobody on the show putting
questions to them. It still counts as said, and it is kept out of every score on their page.
Jeremey Donovan presents regression analysis at SaaSOpen showing how the drivers of public SaaS valuation multiples shifted following the 2022 market downturn.
0:00 / 0:21exact quote · 21.2s
720p mp4 · rendered on demand · StarZero watermark
“Interestingly enough, R&D, which the more you spent on R&D before, the stronger your multiple was, because you were investing for growth, now it's neutral. That very, like, there is no predictive, very, The variation in R&D spend does not have any predictive value on your multiple.”
quote is from the automated transcript, cleaned for reading:
filler sounds and stutters are removed, nothing is rephrased. names can be misheard
(the analysis reads context, assessments check outside sources). how →
More from Jeremey Donovan
AssertionPartly supported
Donovan: Rule of 40 had zero correlation with SaaS multiples before Q2 2022
“So if you just use rule of 40 where you composite, you smoosh growth and efficiency together, until Q two of last year, there was actually no correlation. So, like, I would have called total BS on using rule of 40 by itself before Q two of last year. It just w…”
Jeremey DonovanMay 4, 2023▶ 6:36How We Help ScaleUps Measure Efficient Growth
AssertionSupported
Donovan: Rule of 40 SaaS valuation premium increased from 1.5x to 2x
“If you were to take all the data that's in the 20, the zero, the under zero to up to 40, and then compare that to the over 40, it was about 1.5 x higher for the people who were over 40 before. And now it's two x higher if you're over 40.”
Jeremey DonovanMay 4, 2023▶ 4:23How We Help ScaleUps Measure Efficient Growth
“40% of the variation in Multiple can be explained by variation in free cash flow margin.”
Jeremey DonovanMay 4, 2023▶ 7:21How We Help ScaleUps Measure Efficient Growth
AssertionSupported
Donovan: Rule of 40 explains 21% of SaaS multiple variation post-Q2 2022
“Now, 21% of the variation in multiple is explained by variation in rule of 40, but you can do better.”
Jeremey DonovanMay 4, 2023▶ 6:55How We Help ScaleUps Measure Efficient Growth
AssertionPartly supported
Donovan: SaaS multiples had no statistical link to margins or CAC pre-2022
“What is kind of surprising is during that period, there was no statistical relationship between your multiple and your margin, your gross margin, or your CAC, your sales and marketing efficiency.”
Jeremey DonovanMay 4, 2023▶ 9:28How We Help ScaleUps Measure Efficient Growth
Disclosure
Donovan: Insight recommends setting sales quota-to-OTE multiple at 5x
“We recommend, from Insight, we recommend that you set quota to OTE, or OTE to quota multiple at five X, so your 20% cost of sales on new business. You know, we were routinely seeing four X in our, in the companies that we were funding, as well as just out ther…”
Jeremey DonovanMay 4, 2023▶ 19:10How We Help ScaleUps Measure Efficient Growth
Made with StarZero
Turn any episode into a week of clips.
This entire site, over 2,600 episodes transcribed, diarized, checked and made playable,
runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the
moments worth sharing, cuts them, captions them, and reframes them for every feed.
We use essential cookies to make the site work. With your permission we
also use analytics cookies (Google Analytics and Mixpanel) to understand
usage and improve StarZero. See our Cookie Policy.