Fonseca: Startup serves roughly 50 to 55 farming customers
Bruno Fonseca · 1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield · Dec 1, 2019 · at 3:28
Bruno Fonseca, founder and CEO of an agtech startup, shares customer counts and deployment ratios with Nathan Latka.
0:00 / 0:11exact quote · 11.6s
720p mp4 · rendered on demand · StarZero watermark
“So basically one customer has two sensors. So it's more or less the half of that. So 50, 55 customers more or less.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Bruno Fonseca
Fonseca: Hardware sells for €1,000 upfront plus €200 annual SaaS fee
“We charge the Stuk, the IoT device, a one-time fee of a price of 101,000 euros.
And then we will charge also the customer for software fee, annual fee of 200 euros per year per each sensor.”
Fonseca: Stuk IoT sensor production costs roughly €450 per unit
“Until now, the production cost is more or less for 150 euros per sensor.”
Fonseca: Startup pays channel partners a 35% cut of software revenue
“And then we are also sharing the percentage over the software fee. The recurring revenue model. At 35%. So it's more or less 70 euros per each fee.”