mParticle Charges Enterprise Clients Based on Total User Records
Michael Katz · 1509 How mParticle Hit $36m ARR, 150% Net Revenue Retention Helping F500 Brands Manage User Records · Sep 11, 2019 · at 1:32
Michael Katz, co-founder and CEO of mParticle, explains the company's SaaS monetization model on the Top Founders podcast.
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“We charge on a licensed model. It's based on the number of user records.”
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