Keith Perhack, founder of DelphiNet and SegMetrics, discusses the early revenue of his bootstrapped analytics SaaS tool with Nathan Latka.
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“So segmetrics was actually pretty low. I think we were doing around 20, 30 K. MR the first year. Sorry, annual first year.”
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More from Keith Perhack
AssertionNot checkable as stated
Perhac: DelphiNet built and iterated SegMetrics three times in four weeks
“So we took our internal team, no contractors, no nothing. Everyone It works at DelphiNet. We said, this is the problem we're going to solve. We're jumping in this whole hog. We built the entire thing, did three iterations in four weeks.”
Keith PerhackSep 24, 2016▶ 4:20EP 427: $1m+ Agency to Launch SaaS Product SegMetrics.com with CEO Keith Perhac
Insight
Perhac: Functional SaaS companies never lose 30% of customers in one month
“You're at no point, unless your SaaS app explodes in a fiery fireball, you're never going to have 30% of your client, of your customers leave in one month.”
Keith PerhackSep 24, 2016▶ 6:05EP 427: $1m+ Agency to Launch SaaS Product SegMetrics.com with CEO Keith Perhac
AssertionNot checkable as stated
Perhac: Consulting agency generates about $1 million in annual revenue
“The consulting business is about a million dollars.”
Keith PerhackSep 24, 2016▶ 7:10EP 427: $1m+ Agency to Launch SaaS Product SegMetrics.com with CEO Keith Perhac
AssertionNot checkable as stated
Perhac: SegMetrics shows a 9% monthly customer churn rate
“So our customer churn is, and of course, as soon as I start looking at it, it's a, it says nine percent, but we had a couple people drop a couple days ago, but normally it's not that high.”
Keith PerhackSep 24, 2016▶ 8:43EP 427: $1m+ Agency to Launch SaaS Product SegMetrics.com with CEO Keith Perhac
PredictionNot checkable as stated
Perhac: SegMetrics will eventually need 30% affiliate commissions
“I think eventually we're going to need to get up to 30%.”
Keith PerhackSep 24, 2016▶ 13:00EP 427: $1m+ Agency to Launch SaaS Product SegMetrics.com with CEO Keith Perhac
AssertionSupported
Drip doubled affiliate commissions to 30% after acquisition by Leadpages
“They had 15% commission until Clay purchased them, and then they upped that to 30.”
Keith PerhackSep 24, 2016▶ 13:08EP 427: $1m+ Agency to Launch SaaS Product SegMetrics.com with CEO Keith Perhac
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