Ontario Lottery and Gaming is piloting LinkIt across 9,000 digital screens
Douglas Lusted · EP 363: Google AdSense for Physical BillBoards Does $250k with Douglas Lusted · Jul 22, 2016 · at 11:18
Douglas Lusted, CEO of LinkIt, details their largest prospective enterprise customer to Nathan Latka.
0:00 / 0:12exact quote · 12.4s
720p mp4 · rendered on demand · StarZero watermark
“The biggest customer prospect we have now who actually is doing a pilot is OLG, which is the Ontario lottery gaming in Canada. They have 9000 screens out there. That's the largest one in Canada.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Douglas Lusted
LinkIt tracks billboard audiences using Wi-Fi sensors instead of cameras
“We have guys who use cameras. So they put a camera on the screen and track people. We actually track people through small wifi sensors.”
The digital billboard industry is growing revenue by about 35% annually
“I don't think it's going to, you know, I don't think the industry is going to fold by any means. It's growing by about 35% per year.”
LinkIt generated approximately $100,000 in first-year revenue
“Our first year revenue was about a 100,000.”
LinkIt has raised approximately $1M CAD across two seed rounds
“No we've raised two seed rounds. In total, we've raised about a million dollars. Well, Canadian, which is about 50 cents US these days, but no, we've raised capital.”