Disclosure certainty 4/5 debate potential 1/5

NutriSense paid average customer acquisition cost is around $200

Dan Zavorotny · How He Grew Nutrisense From $12m to $45m ARR Last 12 Months for Health SaaS · Apr 8, 2023 · at 3:13

Dan Zavorotny is the co-founder and COO of NutriSense, answering host Nathan Latka's question regarding paid acquisition channel CAC.

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“Yeah, around 200. I'm around 200.”

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Start healthcare startups as D2C to prove demand before B2B
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Disclosure
NutriSense achieves 40% to 50% gross margins at scale
“But we get down to like 40, 50%.”
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Disclosure
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“Around two 25.”
Dan Zavorotny Apr 8, 2023 ▶ 4:55 How He Grew Nutrisense From $12m to $45m ARR Last 12 Months for Health SaaS
Assertion Not checkable as stated
NutriSense pays suppliers $40 to $60 per 14-day CGM unit
“For us, it ranges anywhere from 40 to 60 per device the last 14 days.”
Dan Zavorotny Apr 8, 2023 ▶ 8:17 How He Grew Nutrisense From $12m to $45m ARR Last 12 Months for Health SaaS
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