Alex Theuma describes how the pandemic disrupted SaaStock's business model and necessitated team cuts.
Insight
SaaStock saw 10x gains after finally paying top salaries for senior leaders
“I think only sort of like recently, you know, in the eighth year, are we now, you know, paying top dollar for, you know, senior leadership roles, and we are seeing, you know, personally, like a 10 X difference, you know, in, I guess these expensive sort of fol…”
Assertion Supported
Theuma: Muck Rack bootstrapped to $50M ARR before raising VC
“He's obviously, you know, flying into, to Dublin for this event. You know, he bootstrapped to fifty million ARR which you know, again, such an impressive feat to do that.”
Assertion Partly supported
Theuma: SaaStock 2022 Drew Approximately 3,700 Live Attendees
“Live last year was it was around, I want to say, like, 3700, something like that.”
Disclosure
Theuma: SaaStock 2022 Cost Around $2M All-In
“Overall, I would say it was probably about two million, something like that.”
Assertion Not checkable as stated
Theuma: Around 1,500 SaaStock 2022 Attendees Were Founders
“Oh, how many of those were founders, but maybe like 1500, something like that.”
Disclosure
Theuma: SaaStock Local meetups generate insignificant revenue and serve as marketing
“It's more of a marketing thing. Like there is some revenue there. But effectively, like, you know, it's not significant like for us, right?”