Assertion certainty 4/5 debate potential 1/5

Thibaut Clément: Loomly maintains an LTV to CAC ratio well above 3x

Thibaut Clément · How Loomly Hit 7k Customers, $4.2m SaaS Revenue Starting With An Agency · Feb 6, 2021 · at 12:30

Thibaut Clément, co-founder and CEO of Loomly, discusses the company's unit economics and customer acquisition efficiency with Nathan Latka.

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“We are well about the famous LTV over CAC ratio of three.”

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More from Thibaut Clément

Insight
Clément: Founders should enter crowded spaces because competition proves market demand
“I'm actually on the team that says if it's crowded space, you should go because it means, you know, there is a, there is demand.”
Thibaut Clément Feb 6, 2021 ▶ 16:10 How Loomly Hit 7k Customers, $4.2m SaaS Revenue Starting With An Agency
Disclosure
Husband-and-wife co-founders maintain an exact 50/50 equity split
“Well, we are exactly on part. Fifty-fifty.”
Thibaut Clément Feb 6, 2021 ▶ 2:22 How Loomly Hit 7k Customers, $4.2m SaaS Revenue Starting With An Agency
Assertion Not checkable as stated
Loomly operates profitably while maintaining 100% year-over-year growth
“We're good on both fronts. We are good on growth. We are good on, on profits. So we have found like the right balance for us. The board is on board.”
Thibaut Clément Feb 6, 2021 ▶ 14:48 How Loomly Hit 7k Customers, $4.2m SaaS Revenue Starting With An Agency
Prediction Not checkable as stated
Clément: Loomly conservatively forecasts 100% annual growth and could exceed it
“You know, the hundred percent growth rate is, is our conservative you know, forecast. We feel like we can do better than data as we keep improving the product and then the KPI can also improve.”
Thibaut Clément Feb 6, 2021 ▶ 15:28 How Loomly Hit 7k Customers, $4.2m SaaS Revenue Starting With An Agency
Disclosure
Clément: Loomly's four-person board maintains uneven voting power
“It's not because there are, there's an even number that people that we have an even number of voices or votes.”
Thibaut Clément Feb 6, 2021 ▶ 2:56 How Loomly Hit 7k Customers, $4.2m SaaS Revenue Starting With An Agency
Assertion Not checkable as stated
Clément: Loomly customers pay an average of $50 per month
“50 bucks on average.”
Thibaut Clément Feb 6, 2021 ▶ 4:18 How Loomly Hit 7k Customers, $4.2m SaaS Revenue Starting With An Agency
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