Moore: A software product does not need to exist to be sold
Dan Moore · VaporWare Charges $25k to Build SaaS MVP, $1.2m 2019 Revenue · Sep 12, 2020 · at 9:25
Dan Moore, CEO of product agency Vaporware, discusses customer validation and why lean MVPs should focus on testing problems rather than full product builds.
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“To sell a product it doesn't have to exist. So we're not building something that doesn't exist. We're building something that tests a specific problem.”
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