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Stefan Fountain

Chief Digital Officer, Kees de Boekhouder · 1 appearance on the record.

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founderexecutive@spif ↗pr.co ↗

Stefan Fountain is an Amsterdam-based tech entrepreneur who founded the contact synchronization startup Soocial and later led the public relations software platform pr.co as co-founder and CEO. He serves as Chief Digital Officer at Kees de Boekhouder.

12statements → 6claims → 0claims resolved → 3.67/5average certainty → 1.33/5average debate potential →

6 not checkable as stated how the 6 claims stand · each chip opens the sources

6 assertions · 6 disclosures · every statement was checked. The predictions and assertions are the 6 claims: statements the public record can support or contradict. 0 are resolved, and 6 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Stefan argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Stefan Fountain on measured tape to publish a rate. This says nothing about how they speak.

Everything Stefan Fountain said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Disclosure
Stefan Fountain says PR.co would need at least a $4M acquisition offer
“Not in that range. No, it'd have to be 10 X that range.”
Stefan Fountain Jun 9, 2018 ▶ 13:45 1050 3+ Years to Hit $20k in MRR, Sell and Get Out!
Assertion Not checkable as stated
PR.co suffers 10% monthly churn on its under-$50 MRR customers
“We've got the churners on the low end of the scale, so under 50 MRR. Our churn rate's about 10%.”
Stefan Fountain Jun 9, 2018 ▶ 9:28 1050 3+ Years to Hit $20k in MRR, Sell and Get Out!
Assertion Not checkable as stated
PR.co grew 70% in one year after shifting focus to active selling
“Oh, I think that the main issue is that we've just been a bunch of engineers trying to build this product in a little, in a, in our back room, and only this year we've been going out to sell, and we grew 70%.”
Stefan Fountain Jun 9, 2018 ▶ 15:33 1050 3+ Years to Hit $20k in MRR, Sell and Get Out!
Disclosure
PR.co signs Heineken, Sonos, Shimano, and TaylorMade with $20k+ ACVs
“And now recently we just signed Heineken and we have Sonos and Shimano as a customer, TaylorMade Golf, and those ACVs are 20 plus, 20 K plus.”
Stefan Fountain Jun 9, 2018 ▶ 2:49 1050 3+ Years to Hit $20k in MRR, Sell and Get Out!
Disclosure
PR.co reaches cash flow positive on $400K raised with 3:1 LTV:CAC
“We raised 400 K from industry experts and a local VC, and with that money, we're able to scale our sales and marketing, and now we've got to acquisition versus LTV ratio of over, over three, one on three, so it's really cool to see that we're finding our scala…”
Stefan Fountain Jun 9, 2018 ▶ 4:42 1050 3+ Years to Hit $20k in MRR, Sell and Get Out!
Assertion Not checkable as stated
Fountain: PR.co Maintains Net Negative Monthly Revenue Churn
“It's net negative. So we're actually getting more From the existing customers than the smaller customers that are leaving.”
Stefan Fountain Jun 9, 2018 ▶ 10:07 1050 3+ Years to Hit $20k in MRR, Sell and Get Out!
Assertion Not checkable as stated
Fountain: Top 10 Customers Account for Roughly 30% of PR.co MRR
“So if we look at the top tier, let's say, 10 customers, it's probably the top 30% of our MRR. Maybe a bit higher than that.”
Stefan Fountain Jun 9, 2018 ▶ 11:07 1050 3+ Years to Hit $20k in MRR, Sell and Get Out!
Assertion Not checkable as stated
PR.co generates €30,000 per month in recurring revenue
“30 month, 30 grand a month in euros.”
Stefan Fountain Jun 9, 2018 ▶ 15:15 1050 3+ Years to Hit $20k in MRR, Sell and Get Out!
Assertion Not checkable as stated
PR.co got a cease-and-desist over David Hasselhoff in underwear logo
“We got a cease and desist letter, but to put that on a business card or in a bio is too long. We're using an image of David Hasselhoff in his underpants as our company logo. And it took two years, and then somebody told his agent or his lawyer or someone about…”
Stefan Fountain Jun 9, 2018 ▶ 1:17 1050 3+ Years to Hit $20k in MRR, Sell and Get Out!
Disclosure
PR.co ARPU grew from $48 to over $100 per month in the past year
“So I think our ARPU has gone up in the last year from 48 to over a hundred.”
Stefan Fountain Jun 9, 2018 ▶ 3:18 1050 3+ Years to Hit $20k in MRR, Sell and Get Out!
Disclosure
PR.co reaches 287 active customers
“That's 287.”
Stefan Fountain Jun 9, 2018 ▶ 4:02 1050 3+ Years to Hit $20k in MRR, Sell and Get Out!
Disclosure
Stefan Fountain: PR.co spent $12K–$15K testing paid channels before stopping
“So I think we spent about maybe 12 K up to 15 K on different sources. Most of that was AdWords, some of it various different channels.”
Stefan Fountain Jun 9, 2018 ▶ 13:00 1050 3+ Years to Hit $20k in MRR, Sell and Get Out!

Appearances (1)

EpisodeDateSpeaking time
1050 3+ Years to Hit $20k in MRR, Sell and Get Out! Jun 9, 2018 8m
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