Sharad Potharaju

Co-founder & CEO, Uniqode · 1 appearance on the record.

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founderexecutiveinvestor@pothash ↗LinkedIn ↗uniqode.com ↗

He co-founded MobStac in 2009, which developed mobile and proximity marketing solutions, later evolving into Beaconstac and rebranding to Uniqode. Under his leadership, the company pivoted to physical-digital customer engagement and raised a $25 million Series A round in 2023.

13statements → 5claims → 1claims resolved → 3.77/5average certainty → 1.15/5average debate potential → ≈4.0/5argument clarity, estimated →

1 supported 0 partly supported 0 contradicted 4 not checkable as stated how the 5 claims stand · each chip opens the sources

1 prediction · 4 assertions · 1 insight · 7 disclosures · every statement was checked. The prediction and assertions are the 5 claims: statements the public record can support or contradict. 1 is resolved, and 4 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Sharad argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
Google Chrome integration allows Mobstac beacon notifications without a native app
“So what Google essentially did last year was they changed the mandate where they basically made beacon technology compliant with the Chrome browser. So what that means is that if you actually have Chrome browser, which by default all Android devices have a sli…”
Sharad Potharaju Sep 21, 2017 ▶ 14:04 789: Google Bought Their Beacons to Distribute Free Wifi in India

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Sharad Potharaju on measured tape to publish a rate. This says nothing about how they speak.

Everything Sharad Potharaju said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Insight
Potharaju: Startup employees undervalue equity without seeing significant exit events
“You need to be able to see successes. You need to be able to see employees making a lot of money from their startups being sold. Till that actually happens, employees will not value employee stock option pool, and that's kind of what we're looking at in India …”
Sharad Potharaju Sep 21, 2017 ▶ 17:09 789: Google Bought Their Beacons to Distribute Free Wifi in India
Assertion Not checkable as stated
Potharaju: Beaconstac has approximately 10,000 hardware beacons currently deployed
“I would say about 10,000 beacons now.”
Sharad Potharaju Sep 21, 2017 ▶ 6:04 789: Google Bought Their Beacons to Distribute Free Wifi in India
Disclosure
Beaconstac generates approximately $25,000 in monthly recurring revenue
“We're about, we're clocking about, close to about 25,000 dollars right now in monthly recurring revenue.”
Sharad Potharaju Sep 21, 2017 ▶ 10:15 789: Google Bought Their Beacons to Distribute Free Wifi in India
Prediction Not checkable as stated
Potharaju predicts Beaconstac will hit $500,000 ARR by late 2017
“I think we are on target to hit about an ERR of about half a million dollars by the end of this”
Sharad Potharaju Sep 21, 2017 ▶ 10:21 789: Google Bought Their Beacons to Distribute Free Wifi in India
Assertion Supported
Google Chrome integration allows Mobstac beacon notifications without a native app
“So what Google essentially did last year was they changed the mandate where they basically made beacon technology compliant with the Chrome browser. So what that means is that if you actually have Chrome browser, which by default all Android devices have a sli…”
Sharad Potharaju Sep 21, 2017 ▶ 14:04 789: Google Bought Their Beacons to Distribute Free Wifi in India
Assertion Not checkable as stated
Potharaju notes 30% to 35% of mobile users keep Bluetooth enabled
“You will be able to see that notification as long as you have a Bluetooth on, which is about 30, 35% of the country, depending on which geography you're in.”
Sharad Potharaju Sep 21, 2017 ▶ 14:29 789: Google Bought Their Beacons to Distribute Free Wifi in India
Assertion Not checkable as stated
Mobstac content marketing yields 500 leads and 20 new customers monthly
“I generate about 450 to 500 business leads every month, and out of that, we have about 15 to 20 customers that are essentially purchasing these Beacon stack plants, and that's the way we've essentially been growing it.”
Sharad Potharaju Sep 21, 2017 ▶ 16:12 789: Google Bought Their Beacons to Distribute Free Wifi in India
Disclosure
Mobstac co-founders retained over 50% ownership after raising $3.5 million
“So Ravi and I still own more than half of the company. The rest of it is between the investors and the eSoft plan.”
Sharad Potharaju Sep 21, 2017 ▶ 17:31 789: Google Bought Their Beacons to Distribute Free Wifi in India
Disclosure
Beaconstac charges $49 to $99 monthly for SaaS, plus hardware fees
“So the 49 or the 99 dollars is up to the first 10 beacons. After that, on top, if you add any more beyond the first 10 beacons, then it goes to, there's five dollars and seven dollars, but I'm just kind of averaging it out and saying about five dollars per bea…”
Sharad Potharaju Sep 21, 2017 ▶ 4:53 789: Google Bought Their Beacons to Distribute Free Wifi in India
Disclosure
Mobstac generated under $250,000 in total revenue during 2014
“I would say it was less than about two 50 K. Okay. 250,000 dollars.”
Sharad Potharaju Sep 21, 2017 ▶ 9:38 789: Google Bought Their Beacons to Distribute Free Wifi in India
Disclosure
Mobstac has raised $3.5 million in venture capital over seven years
“We've raised over the last seven years, we've been we've raised about three and a half million dollars.”
Sharad Potharaju Sep 21, 2017 ▶ 12:22 789: Google Bought Their Beacons to Distribute Free Wifi in India
Disclosure
Accel Partners and Cisco are the primary investors in Mobstac
“Axel Partners is our primary investor. We have a strategic investor in terms of Cisco, and we have a bunch of angel investors who basically also invested along the way.”
Sharad Potharaju Sep 21, 2017 ▶ 12:29 789: Google Bought Their Beacons to Distribute Free Wifi in India
Disclosure
Mobstac allocates 12% of its equity to an employee option pool
“We have a 12% employee stock option pool.”
Sharad Potharaju Sep 21, 2017 ▶ 16:41 789: Google Bought Their Beacons to Distribute Free Wifi in India

Appearances (1)

EpisodeDateSpeaking time
789: Google Bought Their Beacons to Distribute Free Wifi in India Sep 21, 2017 9m
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