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Nathan Rothstein

Co-Founder and President, Project Repat · 1 appearance on the record.

computed by AI from the episodes · how this works → · full disclaimer →

founderexecutive@nrothstein ↗projectrepat.com ↗

In 2012, Rothstein co-founded Project Repat alongside Ross Lohr to repurpose old t-shirts into keepsake fleece quilts while bringing textile manufacturing jobs to the United States. Under his leadership, the direct-to-consumer brand has diverted tens of millions of t-shirts from landfills and produced over one million custom quilts.

16statements → 11claims → 3claims resolved → 100%fully supported → 3.94/5average certainty → 1/5average debate potential → 10said about them ↓

3 supported 0 partly supported 0 contradicted 8 not checkable as stated how the 11 claims stand · each chip opens the sources

11 assertions · 5 disclosures · every statement was checked. The predictions and assertions are the 11 claims: statements the public record can support or contradict. 3 are resolved, and 8 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Nathan argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
A zero-fee Groupon feature generated $100,000 in a week for Project Repat
“So beginning of August, 2012 with little money left, we were able to get Groupon to feature us and to push us national and not take a percentage because we were a social good business, and so and then we sold 2000 quilts in, in a week, and so that put a 100,00…”
Nathan Rothstein Mar 6, 2016 ▶ 10:16 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Nathan Rothstein on measured tape to publish a rate. This says nothing about how they speak.

Everything Nathan Rothstein said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Assertion Supported
A zero-fee Groupon feature generated $100,000 in a week for Project Repat
“So beginning of August, 2012 with little money left, we were able to get Groupon to feature us and to push us national and not take a percentage because we were a social good business, and so and then we sold 2000 quilts in, in a week, and so that put a 100,00…”
Nathan Rothstein Mar 6, 2016 ▶ 10:16 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein
Assertion Not checkable as stated
Project Repat earns a 35% to 45% profit margin per quilt
“Sure, so we, so the cost is, I mean, basically each, for each quilt we're making between 35 and 45%.”
Nathan Rothstein Mar 6, 2016 ▶ 5:27 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein
Assertion Not checkable as stated
Project Repat produced roughly 4,000 quilts in December 2015
“So we made about a thousand quilts a week. And so about 4000 quilts.”
Nathan Rothstein Mar 6, 2016 ▶ 6:04 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein
Assertion Not checkable as stated
Project Repat generated $750,000 in revenue during November 2015
“Our biggest month was November. We did about 750,000 in revenue.”
Nathan Rothstein Mar 6, 2016 ▶ 6:45 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein
Disclosure
Project Repat targeted $7.5 million in total revenue for 2016
“Our goal is about seven and a half million.”
Nathan Rothstein Mar 6, 2016 ▶ 7:12 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein
Disclosure
Project Repat operates with two founders and one part-time employee
“My business partner and I run the business with one part-time employee, and then we work with textile manufacturers on a daily basis, but we contract out the work. And so we don't pay for production until after the product ships.”
Nathan Rothstein Mar 6, 2016 ▶ 7:57 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein
Disclosure
Project Repat raised $25,000 in 2012 and bootstrapped operations thereafter
“We were in a in a social good accelerator in San Francisco called Better Ventures in 2012, and we got basically raised about 25,000 dollars, but from that, ever since then, it's been bootstrapped.”
Nathan Rothstein Mar 6, 2016 ▶ 8:22 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein
Assertion Not checkable as stated
Project Repat faced San Francisco investor rejection and dwindling runway
“No investors wanted to give two guys who were making t-shirt quilts any investment money, and so I was back in Boston sleeping in our office, and, you know, there was about 8000 dollars left in our bank account, probably just a couple more weeks of runway”
Nathan Rothstein Mar 6, 2016 ▶ 9:31 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein
Assertion Not checkable as stated
Project Repat spent $750,000 on Facebook advertising in 2015
“So, so last year in, in total we spent about 750,000 dollars on Facebook.”
Nathan Rothstein Mar 6, 2016 ▶ 13:15 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein
Disclosure
Project Repat planned to double its Facebook advertising spend in 2016
“And we plan to probably double that this year.”
Nathan Rothstein Mar 6, 2016 ▶ 13:22 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein
Assertion Not checkable as stated
Project Repat spent $5 to $7 to acquire an email lead
“It's about five to seven dollars to get a new email.”
Nathan Rothstein Mar 6, 2016 ▶ 14:56 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein
Assertion Not checkable as stated
Project Repat converted 7,500 paying customers from 50,000 email leads
“We got about 50,000 emails last year, and we got about 7500 customers from that.”
Nathan Rothstein Mar 6, 2016 ▶ 15:12 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein
Assertion Supported
Project Repat uses the same Polartec fleece as The North Face
“It's the same, it's, we use the same brand that North Face uses. It's called Polar Tech Fleece.”
Nathan Rothstein Mar 6, 2016 ▶ 2:07 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein
Assertion Supported
Project Repat produces quilts from customer t-shirts and recycled fleece
“We can make a hundred percent recycled product, so it's with all of your t-shirts, and then the fleece that we're using is, is a hundred percent recycled as well.”
Nathan Rothstein Mar 6, 2016 ▶ 2:22 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein
Disclosure
Project Repat pivoted to t-shirt quilts after tote bags failed
“No one was really buying anything else we were selling, and so we figured out a way to make an affordable t-shirt quilt, and apparently that's what the market wanted.”
Nathan Rothstein Mar 6, 2016 ▶ 3:58 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein
Assertion Not checkable as stated
Project Repat grew revenue 2.5x year-over-year since mid-2012
“We've been growing about two and a half X every, every year since we started, which was mid-two 1012.”
Nathan Rothstein Mar 6, 2016 ▶ 6:36 He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein

The other half of the tape: Nathan Rothstein's own voice is left out of every number here. Other people bring the name up 9 times in 3 episodes on Top Founders. 1 statement on the record names them. every mention, with the transcript →

Who brings them up most Nathan Latka 9

Statements about Nathan Rothstein, by other people (1)

Assertion Not checkable as stated
Latka: Project Repat Generated $750k in November Employing Veterans
“He, you know, in last November, he made 750 grand by making quilts from t-shirts and he employs expats, which I mean, or sorry veterans, which is obviously great, great cause and the money, some of the money goes back to other countries.”
Nathan Latka Jun 10, 2016 ▶ 4:01 EP 321: He's Focused on Social Impact and Still Makes Cash

Every mention by year

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0232016episodes it came up in
001.51.5332016episodesmentions per episode
2016 9 mentions in 3 episodes 3 per episode

Appearances (1)

EpisodeDateSpeaking time
He Made $750k in November, 2015 From Tee Shirt Quilts in Episode 189 with Nathan Rothstein Mar 6, 2016 13m
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