Konark Sharma

Founder & CEO, FreeStand · 1 appearance on the record.

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founderexecutive@konarksharmafs ↗LinkedIn ↗freestand.in ↗

Konark Sharma is the co-founder and CEO of FreeStand, a B2B SaaS platform that enables FMCG and CPG brands to digitize, automate, and measure product sampling campaigns. Based in New Delhi, the company has raised seed funding from investors including Venture Catalysts, SucSEED Indovation, and Google for Startups.

11statements → 3claims → 0claims resolved → 3.64/5average certainty → 1/5average debate potential →

3 not checkable as stated how the 3 claims stand · each chip opens the sources

3 assertions · 8 disclosures · every statement was checked. The predictions and assertions are the 3 claims: statements the public record can support or contradict. 0 are resolved, and 3 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Konark argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Konark Sharma on measured tape to publish a rate. This says nothing about how they speak.

What they said11 Episodes1

Everything Konark Sharma said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Disclosure

Freestand bundles SaaS software costs into its per-sample distribution pricing

“While we are a SaaS company we have to bundle in our SaaS costs as a part of the first sample price that we're giving away to these brands. So we charge the brands on the basis of like how many samples they distribute with us on a monthly basis.”

Konark Sharma Dec 23, 2021 ▶ 1:44 Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Disclosure

Freestand charges CPG brands roughly $1 per sample for distribution

“10,000 samples a month they're paying for typically around 10 10,000 samples.”

Konark Sharma Dec 23, 2021 ▶ 2:55 Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Assertion Not checkable as stated

Freestand currently serves six active CPG brands from 20 lifetime customers

“20, not 20 active customers, 20 customers that we've been through. Currently we have about six active customers.”

Konark Sharma Dec 23, 2021 ▶ 4:17 Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Assertion Not checkable as stated

Freestand's active customers pay an average of $6,000 per month

“On an average close to I think about, yeah, so there's a wide spectrum there, but I think the average would be closer to like six thousand dollars would be close.”

Konark Sharma Dec 23, 2021 ▶ 6:27 Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Assertion Not checkable as stated

Freestand reached $10,000 monthly revenue pre-COVID before temporarily dropping to zero

“Last year, we were like zero at the same time, because essentially we you know, in that month, we were essentially, we kind of bent into COVID, and we decided to, we realized the fact, it was pre-COVID that we had touched 10,000 dollars in, I think, March of t…”

Konark Sharma Dec 23, 2021 ▶ 6:50 Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Disclosure

Freestand aims to raise $1M to $5M for its next round

“I think it's going to be between you know, one to three, one to five million is where we are essentially aiming for us and to go from here.”

Konark Sharma Dec 23, 2021 ▶ 11:21 Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Disclosure

Freestand is expanding from pure B2B SaaS to a SaaS-enabled marketplace

“B to B SaaS. We are looking to change. We're looking to expand our business model from being B to B SaaS to being a SaaS enabled marketplace for product sampling”

Konark Sharma Dec 23, 2021 ▶ 11:33 Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Disclosure

Founder Konark Sharma invested $20,000 of his personal capital into Freestand

“I put about 20,000.”

Konark Sharma Dec 23, 2021 ▶ 8:04 Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Disclosure

Freestand raised a $150,000 seed round led by Succeed Innovation

“We raised about a 150 150,000 dollars is what we raised. It was led by Succeed Innovation was our VC. In this year itself, we raised it in April.”

Konark Sharma Dec 23, 2021 ▶ 9:45 Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Disclosure

Freestand diluted 15% to 20% equity for its $150,000 seed round

“It was yeah, it was about in the range of 15 to 20, yeah.”

Konark Sharma Dec 23, 2021 ▶ 10:16 Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Disclosure

Sharma: Freestand built the majority of its initial platform on Google Sheets

“Webflow, you know, like was very we built a lot on Webflow and Google Sheets. Actually, Google Sheets would be number one for us.”

Konark Sharma Dec 23, 2021 ▶ 13:37 Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Appearances (1)

Episode	Date	Speaking time
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling	Dec 23, 2021	8m

Konark Sharma

The record, in short

How they sound: not measured why? →

Appearances (1)

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