John Wuebben

Founder & CEO, Captain of Influence · 1 appearance on the record.

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founderexecutiveauthor@jonwuebben ↗captainofinfluence.com ↗

Jon Wuebben founded Content Launch, later rebranded as Captain of Influence, providing content marketing solutions and book production services. He is the author of multiple business books, including Content Rich, Content is Currency, and Future Marketing: Winning in the Prosumer Age.

9statements → 6claims → 0claims resolved → 4/5average certainty → 1.33/5average debate potential → ≈4.5/5argument clarity, estimated → 3said about them ↓

1 not yet assessed 5 not checkable as stated how the 6 claims stand · each chip opens the sources

6 assertions · 3 disclosures · every statement was checked. The predictions and assertions are the 6 claims: statements the public record can support or contradict. 0 are resolved, 1 is not yet assessed, and 5 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how John argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of John Wuebben on measured tape to publish a rate. This says nothing about how they speak.

Everything John Wuebben said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Assertion Not publicly verifiable
Wuebben: Content Launch sued former developers and won
“I got rid of my developers, actually went through a lawsuit with some developers and I won in that lawsuit.”
John Wuebben May 6, 2019 ▶ 10:45 1381 When should you shut your agency down to go all in on SaaS?
Disclosure
Wuebben: Content Launch developers declined equity offers while CTO holds equity
“So the CTO does, our CTO I've offered equity to the developers. They weren't real excited about that. I mean, they wanted, it's a personal choice. Most of the people on our team do have equity but the developers don't.”
John Wuebben May 6, 2019 ▶ 15:17 1381 When should you shut your agency down to go all in on SaaS?
Assertion Not checkable as stated
Wuebben: Content Launch pure SaaS revenue is probably $3,000 to $4,000 MRR
“Probably, realistically, we're probably at three or 4000.”
John Wuebben May 6, 2019 ▶ 5:48 1381 When should you shut your agency down to go all in on SaaS?
Disclosure
Content Launch charges an average of $100 per user monthly
“A hundred bucks per user per month.”
John Wuebben May 6, 2019 ▶ 2:59 1381 When should you shut your agency down to go all in on SaaS?
Assertion Not checkable as stated
Wuebben: Content Launch has 15 paid accounts and 700 committed partner users
“We have about 15 paid accounts. And then we have, like I said, a big partnership deal we signed where we have 700 paid users committed to joining that, that account.”
John Wuebben May 6, 2019 ▶ 3:35 1381 When should you shut your agency down to go all in on SaaS?
Assertion Not checkable as stated
Wuebben: Content Launch generates about $15,000 in blended MRR
“We're doing about 15,000 MRR right now.”
John Wuebben May 6, 2019 ▶ 3:59 1381 When should you shut your agency down to go all in on SaaS?
Disclosure
Wuebben: Content Launch operates with an eight-person distributed team
“So we have eight people. We have people in North Carolina. We have people in actually in the Eastern Europe, some developers there. We have operations guy in Irvine. So yeah, we have eight, eight in our team right now.”
John Wuebben May 6, 2019 ▶ 7:27 1381 When should you shut your agency down to go all in on SaaS?
Assertion Not checkable as stated
Content Launch generated $35k in agency revenue last year from video project
“Now the reason we did 35 K last year and agency revenue is because we were working on a big video project that kind of came out of nowhere.”
John Wuebben May 6, 2019 ▶ 11:24 1381 When should you shut your agency down to go all in on SaaS?
Assertion Not checkable as stated
Wuebben: Content Launch is migrating about 40 agency clients to SaaS
“What we're doing is reporting over all the agency clients into the platform. And we have about 40 agency clients over the last two years we're doing that.”
John Wuebben May 6, 2019 ▶ 11:42 1381 When should you shut your agency down to go all in on SaaS?

The other half of the tape: John Wuebben's own voice is left out of every number here. Other people bring the name up 3 times in 1 episode on Top Founders. every mention, with the transcript →

Who brings them up most Matthew White 3

Every mention by year

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Appearances (1)

EpisodeDateSpeaking time
1381 When should you shut your agency down to go all in on SaaS? May 6, 2019 7m
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