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Joe Long

Founder & CEO, AdaSoft · 1 appearance on the record.

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founderexecutiveoperatoraidasoft.net ↗

Joe Long is the founder of AdaSoft, an ERP platform built for commercial flooring and field installation companies. He previously served as Chief Financial Officer at IT Convergence before developing software solutions for the flooring industry.

11statements → 3claims → 0claims resolved → 3.91/5average certainty → 2.18/5average debate potential →

3 not checkable as stated how the 3 claims stand · each chip opens the sources

3 assertions · 2 opinions · 1 insight · 5 disclosures · every statement was checked. The predictions and assertions are the 3 claims: statements the public record can support or contradict. 0 are resolved, and 3 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Joe argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Joe Long on measured tape to publish a rate. This says nothing about how they speak.

Everything Joe Long said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Assertion Not checkable as stated
Joe Long claims competitor CompuFloor lost six key staff in 18 months
“So literally, CompuFloor is failing across its entire customer base. They've had three project managers who've left over the last 18 months. Three programmer left. So they've they're struggling.”
Joe Long Sep 2, 2022 ▶ 6:51 Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team
Disclosure
Joe Long is the COO of AdaSoft's first 60-seat customer
“I happen to be the COO of that company.”
Joe Long Sep 2, 2022 ▶ 6:34 Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team
Opinion
Joe Long claims CompuFloor's cloud shift is a flawed front end
“They've taken the on-prem and they're trying to make a fast model. And instead of reinventing the whole thing, they just slapped a front end on it. Top of their database, and it doesn't work well.”
Joe Long Sep 2, 2022 ▶ 10:35 Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team
Opinion
Joe Long claims Broadloom has not modernized RollMaster since acquiring it
“That's what Rollmaster, Rollmaster got bought by Broadloom, and they're not really changing it. They're talking about rolling out, you know, an ERP system in a year or two, but they've just taken the same on-prem Windows-based software that looks like it's fro…”
Joe Long Sep 2, 2022 ▶ 12:00 Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team
Disclosure
Joe Long used COVID PPP funds to finance AdaSoft's development
“So that business is more or less evaporated during COVID, right, because everyone was staffed, and everyone wanted the PPP money, so I was able to hang on to them and get some PPP money, which also helped to build this software.”
Joe Long Sep 2, 2022 ▶ 5:22 Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team
Assertion Not checkable as stated
Joe Long claims competitor CompuFloor charges $800 to create a license
“But, CompuFlor charges them 800 dollars just to create a license, just to create a license.”
Joe Long Sep 2, 2022 ▶ 11:03 Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team
Assertion Not checkable as stated
Joe Long estimates flooring ERP incumbent CompuFloor generates $4M to $5M
“I'd say they're in the neighborhood of four or five million. I guess.”
Joe Long Sep 2, 2022 ▶ 11:15 Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team
Insight
Joe Long advises twenty-year-olds to start businesses instead of getting married
“Don't get married. Start a business.”
Joe Long Sep 2, 2022 ▶ 16:38 Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team
Disclosure
Joe Long sunk $320k of personal capital into building AdaSoft
“About 320,000 dollars.”
Joe Long Sep 2, 2022 ▶ 4:33 Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team
Disclosure
AdaSoft charges $169 per user and launched with 60 seats
“So the rate per user, 169 dollars. And you know, our first customer here has about 60 users.”
Joe Long Sep 2, 2022 ▶ 6:11 Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team
Disclosure
Joe Long peaked at $25k monthly development spend for AdaSoft
“Well, it was about 10,000 dollars a month to begin with, and then it floated up to about 20, 25,000 dollars a month, and now we're just kind of putting icing on the cake and, you know, we're down to around 10,000 dollars a month.”
Joe Long Sep 2, 2022 ▶ 4:19 Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team

Appearances (1)

EpisodeDateSpeaking time
Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team Sep 2, 2022 9m
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