Joe Long critiques M&A consolidators in flooring tech, arguing that Broadloom merely repackages legacy on-prem software rather than rebuilding it.
0:00 / 0:15exact quote · 15.9s
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“That's what Rollmaster, Rollmaster got bought by Broadloom, and they're not really changing it. They're talking about rolling out, you know, an ERP system in a year or two, but they've just taken the same on-prem Windows-based software that looks like it's from the 19 nineties, and they've packaged it with a couple of other things.”
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More from Joe Long
AssertionNot checkable as stated
Joe Long claims competitor CompuFloor lost six key staff in 18 months
“So literally, CompuFloor is failing across its entire customer base. They've had three project managers who've left over the last 18 months. Three programmer left. So they've they're struggling.”
Joe LongSep 2, 2022▶ 6:51Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team
Disclosure
Joe Long is the COO of AdaSoft's first 60-seat customer
“I happen to be the COO of that company.”
Joe LongSep 2, 2022▶ 6:34Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team
Opinion
Joe Long claims CompuFloor's cloud shift is a flawed front end
“They've taken the on-prem and they're trying to make a fast model. And instead of reinventing the whole thing, they just slapped a front end on it. Top of their database, and it doesn't work well.”
Joe LongSep 2, 2022▶ 10:35Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team
Disclosure
Joe Long used COVID PPP funds to finance AdaSoft's development
“So that business is more or less evaporated during COVID, right, because everyone was staffed, and everyone wanted the PPP money, so I was able to hang on to them and get some PPP money, which also helped to build this software.”
Joe LongSep 2, 2022▶ 5:22Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team
AssertionNot checkable as stated
Joe Long claims competitor CompuFloor charges $800 to create a license
“But, CompuFlor charges them 800 dollars just to create a license, just to create a license.”
Joe LongSep 2, 2022▶ 11:03Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team
AssertionNot checkable as stated
Joe Long estimates flooring ERP incumbent CompuFloor generates $4M to $5M
“I'd say they're in the neighborhood of four or five million. I guess.”
Joe LongSep 2, 2022▶ 11:15Flooring engineers builds tool for himself, breaks $11k MRR as 1 person team
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