Carrie Wilkerson

Business Consultant and Author · 1 appearance on the record.

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authorotherfounder@CarrieWilkerson ↗carriewilkerson.com ↗

Carrie Wilkerson is a speaker, business consultant, and author best known as "The Barefoot Executive". She advises entrepreneurs and corporate organizations on work-life integration, productivity, and business growth strategies.

11statements → 2claims → 0claims resolved → 4.27/5average certainty → 1.45/5average debate potential → 7said about them ↓

2 not checkable as stated how the 2 claims stand · each chip opens the sources

2 assertions · 4 insights · 5 disclosures · every statement was checked. The predictions and assertions are the 2 claims: statements the public record can support or contradict. 0 are resolved, and 2 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Carrie argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Carrie Wilkerson on measured tape to publish a rate. This says nothing about how they speak.

Everything Carrie Wilkerson said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Insight
Wilkerson: Building a waiting list and saying no increases pricing power.
“The minute you have a waiting list or that you have the power to say no the more expensive you can be, the more elusive you're considered.”
Carrie Wilkerson Feb 27, 2016 ▶ 13:45 Mom of 4 Teaches How To Land First Paid Speaking Gig with Carrie Wilkerson of The Barefoot Executive
Insight
Wilkerson: Effective Fiverr outsourcing requires top-rated sellers and highly specific instructions.
“The trick with Fiverr is to never work with somebody new, to Be really specific in what you're looking for, to sort them in descending order by their recommended ratings, to look closely at their portfolio, and be ultra-specific about what you love, and what y…”
Carrie Wilkerson Feb 27, 2016 ▶ 17:15 Mom of 4 Teaches How To Land First Paid Speaking Gig with Carrie Wilkerson of The Barefoot Executive
Insight
Wilkerson: Speaking for exposure is only worthwhile when capturing audience data.
“There are a lot of people that just speak for exposure, which can be very valid if you're capturing names, capturing emails, capturing information, it's never just exposure.”
Carrie Wilkerson Feb 27, 2016 ▶ 3:42 Mom of 4 Teaches How To Land First Paid Speaking Gig with Carrie Wilkerson of The Barefoot Executive
Disclosure
Wilkerson evaluates speaking engagements using four currencies: cash, books, credibility, contacts.
“I will keynote for several different reasons. I will keynote for cash. I will keynote keynote for book sales. I will keynote for credibility if there's somebody I really want to share the stage with that I have not previously shared the stage with. I've shared…”
Carrie Wilkerson Feb 27, 2016 ▶ 3:54 Mom of 4 Teaches How To Land First Paid Speaking Gig with Carrie Wilkerson of The Barefoot Executive
Assertion Not checkable as stated
Wilkerson increased her keynote fee from $2,000 to $12,500 within nine months.
“My next keynote fee was 7500 dollars. So I went from 2000 to 7500 dollars. And my next one was 1205. I mean, that was my jump. Within you know, nine months.”
Carrie Wilkerson Feb 27, 2016 ▶ 7:24 Mom of 4 Teaches How To Land First Paid Speaking Gig with Carrie Wilkerson of The Barefoot Executive
Disclosure
Wilkerson generated well over $1 million in revenue from keynote speaking.
“So I would estimate, you know, well over a million dollars just because of speaking For contacts, speaking for cash, speaking, you know, for book sales, those kind of things, but I would say well over a million dollars”
Carrie Wilkerson Feb 27, 2016 ▶ 12:25 Mom of 4 Teaches How To Land First Paid Speaking Gig with Carrie Wilkerson of The Barefoot Executive
Insight
Wilkerson: Service providers holding intellectual property are the prize, not clients.
“The client is not the prize. As much as we think they are, as desperate as we think we get, we really are the one with the intellectual property and the asset.”
Carrie Wilkerson Feb 27, 2016 ▶ 13:25 Mom of 4 Teaches How To Land First Paid Speaking Gig with Carrie Wilkerson of The Barefoot Executive
Disclosure
Wilkerson attends only one conference per year to strictly focus on implementation.
“I truthfully only attend one conference a year as a student so that I can focus on implementing that the rest of the year.”
Carrie Wilkerson Feb 27, 2016 ▶ 15:34 Mom of 4 Teaches How To Land First Paid Speaking Gig with Carrie Wilkerson of The Barefoot Executive
Disclosure
Wilkerson primarily monetizes through keynotes and consulting, not continuous information products.
“I am a keynote speaker, so I do charge for that. I do charge for high-level consulting. I have a few information products here and there, but really those are just kind of unvaulted time to time. I don't have any constant information products, so I would guess…”
Carrie Wilkerson Feb 27, 2016 ▶ 2:19 Mom of 4 Teaches How To Land First Paid Speaking Gig with Carrie Wilkerson of The Barefoot Executive
Assertion Not checkable as stated
Wilkerson doubled her $2,000 keynote fee through back-of-room product sales.
“I sold probably double in CDs and materials that I created myself. This same way with a microphone and talking into a recorder, I created more than double the cash from my product sales than I did from the keynote.”
Carrie Wilkerson Feb 27, 2016 ▶ 7:00 Mom of 4 Teaches How To Land First Paid Speaking Gig with Carrie Wilkerson of The Barefoot Executive
Disclosure
Wilkerson built her business working only Tuesdays, Thursdays, and during nap times.
“There were years and years that I only worked on Tuesdays and Thursdays, or during nap times, because that's That Tuesday, Thursday was when they were at preschool or mom's day out, and then I juggled the rest of it”
Carrie Wilkerson Feb 27, 2016 ▶ 8:06 Mom of 4 Teaches How To Land First Paid Speaking Gig with Carrie Wilkerson of The Barefoot Executive

The other half of the tape: Carrie Wilkerson's own voice is left out of every number here. Other people bring the name up 7 times in 7 episodes on Top Founders. every mention, with the transcript →

Who brings them up most Nathan Latka 7

Every mention by year

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Appearances (1)

EpisodeDateSpeaking time
Mom of 4 Teaches How To Land First Paid Speaking Gig with Carrie Wilkerson of The Barefoot Feb 27, 2016 12m
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