Brian Litvak

CEO & Co-Founder, LeagueApps · 1 appearance on the record.

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founderexecutiveoperator@twittyhoops ↗LinkedIn ↗leagueapps.com ↗

Brian Litvack co-founded LeagueApps in 2010, developing a vertical SaaS management, registration, and payments platform used by thousands of youth sports organizations. Prior to LeagueApps, he was on the founding team of Sportsvite and worked in business development at CBS Sports and College Sports Television.

11statements → 8claims → 1claims resolved → 3.82/5average certainty → 1.18/5average debate potential →

1 supported 0 partly supported 0 contradicted 1 not yet assessed 6 not checkable as stated how the 8 claims stand · each chip opens the sources

8 assertions · 1 opinion · 2 disclosures · every statement was checked. The predictions and assertions are the 8 claims: statements the public record can support or contradict. 1 is resolved, 1 is not yet assessed, and 6 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Brian argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported

Litvak: Youth sports returned across US communities throughout 2020

“We saw sports come back and return to play across communities all over the country happen in the spring and the summer and even into the fall.”

Brian Litvak Dec 31, 2020 ▶ 0:59 LeagueApps Passes $1b in Event Revenue, Takes 4%

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Brian Litvak on measured tape to publish a rate. This says nothing about how they speak.

What they said11 Episodes1

Everything Brian Litvak said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Assertion Not checkable as stated

Litvak: Most VCs laughed at youth sports market size before 2015

“Most VC or institutional investors laughed at it in our face that this was a market, a total addressable market. That was large enough to attract venture investing.”

Brian Litvak Dec 31, 2020 ▶ 3:36 LeagueApps Passes $1b in Event Revenue, Takes 4%

Opinion

Litvak estimates the U.S. youth sports transaction market at $15 billion

“And we believe this is a fifteen billion dollar market of transactions for team sports in the U.S., which parents and players pay to their organizations.”

Brian Litvak Dec 31, 2020 ▶ 7:03 LeagueApps Passes $1b in Event Revenue, Takes 4%

Disclosure

LeagueApps charges zero SaaS fees, monetizing solely on transactions

“So we, the way we built our pricing is that we don't have a SAS fee. All of the fee is based on the transactions that are processed.”

Brian Litvak Dec 31, 2020 ▶ 4:59 LeagueApps Passes $1b in Event Revenue, Takes 4%

Assertion Not checkable as stated

LeagueApps hosts over 3,000 sports leagues on its platform

“Greg we have 3000 plus leagues on our platform.”

Brian Litvak Dec 31, 2020 ▶ 5:49 LeagueApps Passes $1b in Event Revenue, Takes 4%

Assertion Not checkable as stated

Litvak: LeagueApps took nine years to reach $1 billion in cumulative GMV

“We hit, it took us nine years to get to a billion total, and now we're eager to get to a billion a year and beyond.”

Brian Litvak Dec 31, 2020 ▶ 6:32 LeagueApps Passes $1b in Event Revenue, Takes 4%

Disclosure

LeagueApps is shifting from outbound sales to an inbound marketing model

“We're going much more to a marketing-driven approach. Where we're putting out better content and community and engaging with sports organizations. Referrals is actually a big one too. And then going more inbound where then our sales team is more taking the int…”

Brian Litvak Dec 31, 2020 ▶ 12:43 LeagueApps Passes $1b in Event Revenue, Takes 4%

Assertion Not checkable as stated

Litvak: LeagueApps had over 100% net revenue retention pre-COVID

“Before COVID, we were. We believe we'll be back there. It's hard to, again, calculate. We're looking at it month by month, but yes, we're a company that is, is above a hundred percent net revenue retention.”

Brian Litvak Dec 31, 2020 ▶ 14:33 LeagueApps Passes $1b in Event Revenue, Takes 4%

Assertion Not checkable as stated

Litvak: LeagueApps achieved a profitable Q3 in 2020

“We had a profitable Q three that we were proud of.”

Brian Litvak Dec 31, 2020 ▶ 15:32 LeagueApps Passes $1b in Event Revenue, Takes 4%

Assertion Supported

Litvak: Youth sports returned across US communities throughout 2020

“We saw sports come back and return to play across communities all over the country happen in the spring and the summer and even into the fall.”

Brian Litvak Dec 31, 2020 ▶ 0:59 LeagueApps Passes $1b in Event Revenue, Takes 4%

Assertion Not publicly verifiable

SportsVite reached 500,000 monthly unique visitors before the LeagueApps pivot

“We would get about half a million uniques per month. I'm trying to remember the metrics, and we had hundreds of thousands of members.”

Brian Litvak Dec 31, 2020 ▶ 2:31 LeagueApps Passes $1b in Event Revenue, Takes 4%

Assertion Not checkable as stated

Litvak: LeagueApps employs approximately 90 full-time staff

“Sure, we have about 90 people in our, you know, full-time people in our company.”

Brian Litvak Dec 31, 2020 ▶ 11:40 LeagueApps Passes $1b in Event Revenue, Takes 4%

Appearances (1)

Episode	Date	Speaking time
LeagueApps Passes $1b in Event Revenue, Takes 4%	Dec 31, 2020	10m

Brian Litvak

The record, in short

Their most notable supported claim

How they sound: not measured why? →

Appearances (1)

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