StarZero All shows Try the podcast clipper →

Adam Tishman

Co-President, Consumer Brands, 3Z Brands · 1 appearance on the record.

computed by AI from the episodes · how this works → · full disclaimer →

founderexecutiveoperatorhelixsleep.com ↗

Adam Tishman co-founded direct-to-consumer mattress company Helix Sleep in 2015 alongside Kristian von Rickenbach and Jerry Lin. Following its acquisition and combination with Brooklyn Bedding, he became Co-President of Consumer Brands at 3Z Brands.

11statements → 8claims → 1claims resolved → 4.09/5average certainty → 1.36/5average debate potential → ≈4.5/5argument clarity, estimated → 4said about them ↓

1 supported 0 partly supported 0 contradicted 7 not checkable as stated how the 8 claims stand · each chip opens the sources

8 assertions · 1 opinion · 1 insight · 1 disclosure · every statement was checked. The predictions and assertions are the 8 claims: statements the public record can support or contradict. 1 is resolved, and 7 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Adam argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
Helix Sleep raised a seed round of just under $1 million
“The seed round was just sub a million dollars.”
Adam Tishman Aug 27, 2016 ▶ 10:16 EP 399: $1m+ Mattresses Sold using Toptal.com with Adam Tishman of HelixSleep

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Adam Tishman on measured tape to publish a rate. This says nothing about how they speak.

Everything Adam Tishman said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Opinion
Helix Sleep considers traditional physical retailers its primary competitors, not online brands
“Our biggest competitor are the people think it's the online players, but it's honestly the, it's sort of the traditional retailer. So sleepies mattress.”
Adam Tishman Aug 27, 2016 ▶ 23:49 EP 399: $1m+ Mattresses Sold using Toptal.com with Adam Tishman of HelixSleep
Assertion Not checkable as stated
Traditional retailers sell mattresses with $200-$500 manufacturing costs for $3,000
“What you see in the traditional retail world is markups can range from multiple hundred percent markups. So what costs anywhere from two to four or 500 dollars to make could be sold at a retail store for 3000 dollars.”
Adam Tishman Aug 27, 2016 ▶ 3:06 EP 399: $1m+ Mattresses Sold using Toptal.com with Adam Tishman of HelixSleep
Insight
Audio advertising works well for non-impulse, long-lead mattress purchases
“I think when you think about our category, it's a longer term, longer lead purchase. So people, you know, it's not an impulse driven purchase and it's also something that you're not really buying unless you're in the market for it. And so we find audio to be a…”
Adam Tishman Aug 27, 2016 ▶ 6:36 EP 399: $1m+ Mattresses Sold using Toptal.com with Adam Tishman of HelixSleep
Assertion Not checkable as stated
Helix Sleep charges $900 for a mattress retailing up to $3,000
“And so whether you get a firmer mattress, a softer mattress, a more supportive one from us, We charge the same price to the consumer, which is for a queen size, 900 dollars. That product at a retail store would cost closer to two to 3000 dollars, so we're real…”
Adam Tishman Aug 27, 2016 ▶ 2:40 EP 399: $1m+ Mattresses Sold using Toptal.com with Adam Tishman of HelixSleep
Assertion Not checkable as stated
Helix Sleep has averaged double-digit month-over-month growth since its launch
“You know, we've averaged since launched well into the double digit growth month over month.”
Adam Tishman Aug 27, 2016 ▶ 5:00 EP 399: $1m+ Mattresses Sold using Toptal.com with Adam Tishman of HelixSleep
Assertion Not checkable as stated
Helix Sleep custom builds every mattress and holds virtually no inventory
“We actually custom build everything, and so we don't really hold any inventory.”
Adam Tishman Aug 27, 2016 ▶ 9:05 EP 399: $1m+ Mattresses Sold using Toptal.com with Adam Tishman of HelixSleep
Assertion Supported
Helix Sleep raised a seed round of just under $1 million
“The seed round was just sub a million dollars.”
Adam Tishman Aug 27, 2016 ▶ 10:16 EP 399: $1m+ Mattresses Sold using Toptal.com with Adam Tishman of HelixSleep
Assertion Not checkable as stated
Helix Sleep minimized burn and achieved profitable months early on
“What's nice about us is that we've actually been able to minimize burn and actually have already in our short history had months where we were profitable as a business.”
Adam Tishman Aug 27, 2016 ▶ 10:35 EP 399: $1m+ Mattresses Sold using Toptal.com with Adam Tishman of HelixSleep
Assertion Not checkable as stated
Helix Sleep surpassed $1 million in revenue in its first four months
“You know, it was still, it was over a million for our first four, four months, but, you know, I would say our, it was lower than even what our monthly revenue is now.”
Adam Tishman Aug 27, 2016 ▶ 11:28 EP 399: $1m+ Mattresses Sold using Toptal.com with Adam Tishman of HelixSleep
Assertion Not checkable as stated
Helix Sleep operates with hundreds of SKUs due to customizable options
“When you take into account the fact that we create split beds. So we actually can make one bed where there's for couples where the left side is personal, the right side of the other person. When you take that into account, it's in the hundreds.”
Adam Tishman Aug 27, 2016 ▶ 19:19 EP 399: $1m+ Mattresses Sold using Toptal.com with Adam Tishman of HelixSleep
Disclosure
Helix Sleep custom manufactures all of its mattresses in the US
“And then we custom make a mattress for you. A hundred percent here in the U S”
Adam Tishman Aug 27, 2016 ▶ 2:18 EP 399: $1m+ Mattresses Sold using Toptal.com with Adam Tishman of HelixSleep

The other half of the tape: Adam Tishman's own voice is left out of every number here. Other people bring the name up 4 times in 2 episodes on Top Founders. every mention, with the transcript →

Who brings them up most Nathan Latka 4

Every mention by year

tap a year for its mentions
0021422016episodesmentions
0122016episodes it came up in
0011222016episodesmentions per episode
2016 4 mentions in 2 episodes 2 per episode

Appearances (1)

EpisodeDateSpeaking time
EP 399: $1m+ Mattresses Sold using Toptal.com with Adam Tishman of HelixSleep Aug 27, 2016 13m
Made with StarZero

Turn any episode into a week of clips.

This entire site, over 2,600 episodes transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.

Try the podcast clipper Learn more