Q Got it. Okay. So break, break this down how it works. What will the price of the book be? You said it's free, but shipping. So maybe what's the average shipping?
A So the shipping, well, on average, the shipping for the actual shipping cost of the book will be about three bucks. But what we're doing is the book costs, 17 dollars and 99 cents retail. Amazon will sell it for about 15 bucks. And we want to get the book into as many hands as possible and sell as many copies as possible in a short period of time, because it's no surprise. We want to get placement on the book sales lists. So what we do is we offer it for free. You pay the shipping charge and the seven dollar charge. People think, well, you're making a fortune on the seven dollars. No, I'm not. I'm losing money every time I do that because the book costs me about 18 dollars by the time I pay the fulfillment house, the shipping, the labeling, the postage, and all that, and buying the actual book, but what happens is we are able then to offer people more of our products and services after they've ordered the free book from us, and so it's all based on a calculation. We know that about 10% of people who take the free book offer will buy other things from us, and that will liquidate the cost of the promotion of the book, And it gives us an opportunity to sell our copywriting course come April, which is, it's a thousand dollar course. And obviously that's very profitable for us.
AI assessment note: “on average, the shipping for the actual shipping cost of the book will be about three bucks.”