Q they made, the rebrands, everything on their about us page, which I'll link to at nathanlatka.com forward slash the top three, three, nine in the show notes again, the top three, three, nine. So Justin, just out of curiosity, you know, uh, I'm curious what got you into this business. So you, it sounds like you were kind of doing AdSense or arbitrage on AdSense before this. Is that right?
A Yeah. So my business partner and I had an outsourcing company in the Philippines and it wasn't growing as quickly as we'd hoped. In fact, we just lost a major client. And so we were looking for something to do with the agents we had in the Philippines. And we said, look, started looking around options. We said, wow, we can build sites and hopefully in six months, nine months, we can make them profitable. You know, if they make 300 bucks a month or 500 bucks a month. And so we turned our teams, you know, towards that and it started working. They started to make money. We got to the point where We were putting a lot more money into it, uh, uh, in terms of like, you know, trying to build the sites. We want to recoup some of that money. So we started selling them off at a multiple to fund growth. And so that's kind of how we got started, like building online sites, profitable sites for ourselves and, you know, selling them over time, uh, over, you know, the months and years to follow, we realized there's this huge market of people looking for these kinds of mini businesses and they were looking to acquire these and build portfolios of these. So Over time, we had more demand than we were able to supply. Our process for building sites wasn't as profitable as it was when we started, and that's when we started brokering deals.
AI assessment note: “So my business partner and I had an outsourcing company in the Philippines”