Q by another factor of complication. Cause you have sizes, right? Different sizes, different colors. I mean, you have literally infinite choices. That is exactly the kind of thing I don't want to be doing. Cause I like simplicity. So tell us how, I mean, can you give us example of a story you're working with and how you help them double down on what's working through the data you provided?
A Yeah, yeah, absolutely. So, um, the, the process that we help our customers with, right, is kind of through the, the, the merchandising and planning process and into the supply chain process, right? So, Through kind of a, you can think of the inventory optimization cycle as kind of a plan, buy, allocate, and fulfill process, right? On the planning side, we're helping our customers, and our customers include folks like Urban Outfitters, Anthropologie, Free People, Aldo, Montreal, up in Montreal, the shoe manufacturer, designer, and, and, and retailer, Saks Fifth Avenue, etc. Um, and, uh, if you think about that, uh, if you think about that process on the Planning side, right? What we're helping retailers figure out is, uh, very specific as they're making their strategic planning, uh, decisions. If they're figuring out how much inventory dollars to put towards, uh, you know, following the trends and understanding where, understanding where the demand is, right? Understanding, should I be going bigger into, uh, women's clothes versus men's clothes at the macro level? And then figuring out, you know, something just as specific as attributes of specific items for shoes. Should I be going with, Uh, riding boots versus ballet slippers and what colors are trending, et cetera. There's, you know, as you mentioned a minute ago, the combinatorial explosion of all of the different, uh, deci…
AI assessment note: “our customers include folks like Urban Outfitters, Anthropologie, Free People, Aldo”