Every argument clarity score on this site is built from rows on this page. Each
question and answer was assessed with names hidden, the host's own answers included, on
four things from 1 to 5:
directness (does it answer the question asked), coherence (do the ideas follow),
precision (concrete details and clear references), compression (says a lot per word). The weighted
mix (30/30/25/15) is the exchange score. A person's published score averages their exchange
scores on raw tape only, at least 8 of them, shrunk toward the cohort mean.
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Answered produced feed
D 5 · C 5 · P 5 · Cm 4 4.85
Q Okay. I want to back up. You just gave us a lot of really good stuff. I want to digest. 5.4 million dollars on a glorified seed round. Was that, uh, was that a, like, convertible note you were selling or were you actually selling equity and borrow well?
A Uh, we were selling equity and borrow. Well, so when I, when I talk about loan capital, I guess I refer more to the money that we then give out to the customers and loans. And then on the equity side, it's the money that we raised to build the business. Um, so when we, when we do raise money, we need to raise on both sides of the table. We need to raise the fuel to, to build the company and the loan capital, which is our product. So people effectively buy the loans from us. We originate them. And investors buy them and, um, make a spread between the return they get from us and the cost of capital that they have for themselves.
AI assessment note: “we were selling equity and borrow.”
Answered produced feed
D 4 · C 5 · P 4 · Cm 4 4.30
Q Define a customer because I see on your website, you have the number kind of up there. It's kind of a sexy number, three hundred and sixty five million in loan applications, but when do you actually define your funnel? When do you find, define someone as a customer?
A Yes, that's really interesting. So someone comes to our website, they fill in an application, a percentage of them we, we make offers to, and then a percentage of the, uh, people we make offers to take a loan. I think, um, an interesting point in the funnel to focus on is a cost per offer, how much it costs us to generate an offer to someone that we're able to do business with. Because if you measure it at the application level, it, it, it takes into account all those people who applied that didn't qualify, sort of lower credit customers, uh, So we try to optimize for a cost per offer, um, and, and figure out which channels can deliver the lowest cost per offer.
AI assessment note: “a percentage of the, uh, people we make offers to take a loan.”
Answered produced feed
D 5 · C 4 · P 4 · Cm 4 4.30
Q Um, how much have you guys raised? Sorry. I didn't, I forgot you guys are, are, are funded.
A Sure. So we've raised, um, at the end of last year, we raised 5.4 million. Um, and Series A? It was actually, um, it was actually sort of a seed on steroids. Um, it included, um, both the debt capital that we lend out and equity to build the business. And this next Series A round that we're after right now is going to be, um, a very big round, both in terms of, of equity for marketing and people, and in terms of, uh, loan capital too, which is basically our product. But as a marketplace lender, we, we, um, we're in between the, the loan originator and the customer. And we take a fee like a marketplace does.
AI assessment note: “at the end of last year, we raised 5.4 million.”
Answered produced feed
D 4 · C 4 · P 4 · Cm 3 3.85
Q Okay. Interesting. And I mean, what are some of the metrics you guys track that, that help you understand if you're winning or losing?
A Well, we're, we're an extremely data focused company and that's what makes our marketing team really good. Um, we, we basically have a culture of data where everything needs to be backed up by data and we study the funnel every which way till Friday. And, um, we really, you know, we, we do our marketing on a one to two week basis. So we have a highly experimental marketing regime where we're always, you know, we're not buying three or six months in advance. We're studying all the metrics and finding out what converts the best and the correlations and what cohorts are Of, um, of, of potential customers are, are the best. So we don't really have one specific one. Although, um, when you're, uh, an early stage high growth company, CAC or, or cost of, uh, customer acquisition cost is really sort of the key metric because you want to grow really fast, but you also want to be declining what it costs you to acquire a customer at the same time. And when you think about it, that's all, that's really like, um, conflicting goals to grow as fast as you can. And to become as efficient a marketer as you can, but, um, high, high, um, high growth, early stage companies, um, that are looking to raise VC capital are, are asked to do just that. So it's, it's very challenging.
AI assessment note: “CAC or, or cost of, uh, customer acquisition cost is really sort of the key metric”
