Q Got it. All right. Tell us about the product. So, so first off, like what got you into this space or is your family kind of shoemakers? Is it in the, is it in your blood? How'd you get into it?
A It grew on me, the, the, the shoe, shoemaking part. Uh, I, I do not come from a family of shoemakers, even though my, my dad is an entrepreneur in the, um, textile industry. Um, so it all started with the, uh, personal need of finding high quality, well-designed shoes while I was living in Singapore in like in 2012. And, um, I mean, I jumped on the opportunity Both for the personal leader and for the fact that I wanted to change in my professional career. I was a banking analyst at the time. I'm 29 now, and I was 25 at the time, four years ago, and started from there, and we made a lot of mistakes because we started very naively with our own money and with a massive project, but through trials and error, here we are.
AI assessment note: “I do not come from a family of shoemakers... started with the personal need”