Q Yeah, so your hunch is kind of like, right now, where you currently are, it's maybe 25, thirty-k. Ever. You're seeing a lot of early indications that it's actually way higher than that, maybe a 50 K in the next 12 months. So what are you willing to then spend to acquire that customer?
A Yeah. So it's interesting. We just started having a formal marketing program. We, our VP of marketing started eight weeks ago. So, so historically, I don't have good data historically. I mean, it's really just the total cost operating the business. Um, we did a lot of content, but you know, I think we'd be willing to spend a year or two of their value. Okay. I actually, I strongly believe that in fast, like everything gets better over time if you can just survive the slog. So since we're trying to build a company that's going to continue to have hyper growth, We have to be willing to invest and believe that those customers can become more valuable, that we can make them more valuable by building more things they'll pay for.
AI assessment note: “I think we'd be willing to spend a year or two of their value.”