Q How do you start, how do you start a company right next to Bondi Beach? I would get nothing done. I'd be out on the beach all day.
A It's changed a lot in 20 years, Nathan. I'll give you that. But, uh, yeah, it was tough, mate. I used to go surfing at lunchtime, but We used to knuckle down in the sunroom, and we banged out a, uh, program called Profile to Lead, which we linked up with email marketing. Listen, I'm showing my age. That was 20 years ago, so it was pretty new and sexy, but before that, I was, the story is before that, I was working in IT distribution, and they were spending a ton of money, like millions of dollars doing boondoggles, golf days, sporting events, Olympics, and they were just spending money. Ads in ARN, CRN, you know, that's pretty IT specific. No ROI. It was just kind of like, Show me the money. So what I said is like, there's got to be a better way. And that's when I started into linking. I taught myself at night, uh, a program called Macromedia flash two. I realized that through action.
AI assessment note: “I used to go surfing at lunchtime, but We used to knuckle down”