Q So what, I mean, what did you just solve that? How did you restructure? I mean, letting people go is never easy if you had to do that.
A No. And a lot of people, entrepreneurs and, and CEOs, uh, told us, you know, if you're ever going to restructure because of the culture and you need to change your culture, Oftentimes it's just easier to throw out the whole thing and start a new company. And you know what, in retrospect, it probably would have been easier just to cancel everything and start over. But we really believed in the vision of what we could provide because our, you know, our purpose as a company is to provide good in the world. And we want to accomplish that by bringing marketing to the masses. So we took a company of about 17 and got it down to about a company of five. Um, and then had to build back up from there with our core Strategic employees. And that was, that took a process of about two years to complete the entire restructuring, uh, of the company. And at one point, you know, even though we were profitable, we were burning so much cash, like 30,000 dollars a month in cash, just from, uh, employees and overhead that we were 2.4 million dollars in qualities at one point. And we said, we got to call it like, we got to start running this thing like, like a business and not like You know, an old boys club.
AI assessment note: “we took a company of about 17 and got it down to about a company of five”