Every argument clarity score on this site is built from rows on this page. Each
question and answer was assessed with names hidden, the host's own answers included, on
four things from 1 to 5:
directness (does it answer the question asked), coherence (do the ideas follow),
precision (concrete details and clear references), compression (says a lot per word). The weighted
mix (30/30/25/15) is the exchange score. A person's published score averages their exchange
scores on raw tape only, at least 8 of them, shrunk toward the cohort mean.
Full method →
Answered produced feed
D 5 · C 5 · P 5 · Cm 4 4.85
Q Okay. And I'm a, so I'm a small museum in Austin, Texas. I'm signing up for you paying 600 bucks a month. What do I get for that? Paint a picture for me.
A Yeah, so we have a suite of tools. The first product that we launched with is a digital tour guide, so kind of think of those clunky old audio guides that have been around for several decades. We have a software package that enables them to have a digital dosen or tour guide that lives on a mobile device, whether it be a downloadable app or something through browser, and that can really allow the visitor to tap into content, guide their way around the museum, Make a donation, become a member, uh, things of that nature. So that is kind of the basic mobile engagement, uh, toolkit, but we also have digital membership solutions as well. Those are our two products today.
AI assessment note: “we have a suite of tools. The first product that we launched with is”
Answered produced feed
D 5 · C 5 · P 5 · Cm 4 4.85
Q So Brendan, dial in for me on the first customer. Who was the first customer and specifically how did you land them?
A Yeah. Yeah. So the, the first customer was, uh, an organization called the Boston Athenaeum. They're one of the oldest cultural institutions in the United States, if not North America, as well as the MIT List Visual Arts Center, uh, which is the art museum for, uh, Massachusetts Institute of Technology. And so those were four, you know, those came from, uh, kind of warm introductions, uh, people in the community that are like, Hey, this is a really interesting idea. Um, and those are also, you know, part of the customer development phase where we were reaching out to organizations kind of in our city, uh, to see if we could learn a little bit more about what the needs are, how technology can play a role in solving them. So those were the first two.
AI assessment note: “the first customer was, uh, an organization called the Boston Athenaeum.”
Answered produced feed
D 5 · C 4 · P 4 · Cm 4 4.30
Q That's healthy growth, and it has most, I mean, you just mentioned new products, so has most of that growth come from upselling the new product lines or adding new, right, folks all together, new customers all together?
A It's been a mix of both. I mean, one of the clear challenges in the space that we serve is the long sales cycle. Um, so I, myself, you know, coming from music and entertainment, we were able to, you know, a week after the first meeting, have a signed contract ready to go move forward on the project. Um, we're dealing, uh, in a space of, you know, nonprofit organizations that have long sales cycles, you know, over a year from first touch point on to getting things going. So that's definitely informed how we, Build our product, how we deploy capital, and how we look at growth. So a lot of our growth, you know, to date has been, yes, of course, adding that second product, adding new features that we can upsell into our existing customer base, but certainly understanding the sales cycle and being able to add on resources where necessary. So for the beginning of our company's, you know, story, we've only really had one core Focused, full-time salesperson, and about six months ago.
AI assessment note: “It's been a mix of both.”
Partly produced feed
D 3 · C 4 · P 2 · Cm 3 3.05
Q That's, that's healthy. That's great. And then walk me, you know, the first few customers are always the hardest. I mean, do you remember, can you tell us the story of how you landed that first customer?
A Yeah, so I think it's not unlike a lot of entrepreneurs where through, you know, warm introductions of people who champion you from the, you know, the ugly duckling phase that takes place, you're able to really sell the vision and the idea of the type of, um, experience you want to create in a space or the problem that you're solving, uh, where we were able to launch some small scale pilots to prove out the technology, gain some early, uh, you know, product feedback, and just overall, um, You know, process feedback. And, uh, that, you know, kind of looking at the first six to 12 months of the company really informed what mattered, what didn't, what we needed to build, what we could, you know, push.
AI assessment note: “through, you know, warm introductions of people who champion you”
