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May 5, 2019 · 15m · top-founders

1380 SaaS Company in Floripa Launches, Passes $5k/mo Helping Websites Scale with CDN Solutions

Thiago Verne · 8m spoken Nathan Latka · 4m spoken
0:00 / 0:00

gold bands on the timeline = statements, start to end. Hover to read, click to jump. CC turns on captions

Nathan Latka interviews Brazilian founder Thiago Verne, exploring how he bootstrapped Netze into a $5,000/month CDN-powered SaaS CMS that prevents website crashes and solves scalability challenges for digital marketing agencies.

How this conversation actually went

Every chapter scored 0–10 on four independent dynamics. Hover any point for the reasoning behind the score. Nathan holds 35.7% of the talking time here. How this is scored →

Nathan as informed peer 1.6 Guest teaching 1.4 Guest disagreement 0.2 Nathan pushing back 0.8
05100:0010:000:01–2:29 · Nathan as informed peer 0/10 Promotional Announcement: How to Be a Capitalist Without Any Capital Solo host monologue featuring promotional book endorsements, podcast teaser clips, and the episode preview.2:30–6:05 · Nathan as informed peer 3/10 Guest Welcome and Overview of Netze Nathan introduces Thiago and probes into the core offering and monthly metrics, guiding the guest to clarify his revenue from confusing figures down to five thousand dollars a month across thirty customers.6:06–9:06 · Nathan as informed peer 2/10 Bootstrapping Strategy, Team Size, and Platform Advantages Thiago explains why he bootstrapped Netze to solve WordPress security and scalability issues, while Nathan inquires about churn, team size, and location.9:08–11:52 · Nathan as informed peer 1/10 Founder Background and Navigating the Brazilian Startup Ecosystem Thiago shares his background as a twenty-eight-year-old developer balancing a day job while creating an MVP, noting that the Brazilian market is challenging but rewarding.11:54–15:10 · Nathan as informed peer 2/10 The Famous Five Rapid-Fire Questions Nathan runs through the Famous Five rapid-fire questions, assisting Thiago with English phrasing before delivering a concise summary outro.0:01–2:29 · Guest teaching 0/10 Promotional Announcement: How to Be a Capitalist Without Any Capital Solo host monologue featuring promotional book endorsements, podcast teaser clips, and the episode preview.2:30–6:05 · Guest teaching 2/10 Guest Welcome and Overview of Netze Nathan introduces Thiago and probes into the core offering and monthly metrics, guiding the guest to clarify his revenue from confusing figures down to five thousand dollars a month across thirty customers.6:06–9:06 · Guest teaching 2/10 Bootstrapping Strategy, Team Size, and Platform Advantages Thiago explains why he bootstrapped Netze to solve WordPress security and scalability issues, while Nathan inquires about churn, team size, and location.9:08–11:52 · Guest teaching 2/10 Founder Background and Navigating the Brazilian Startup Ecosystem Thiago shares his background as a twenty-eight-year-old developer balancing a day job while creating an MVP, noting that the Brazilian market is challenging but rewarding.11:54–15:10 · Guest teaching 1/10 The Famous Five Rapid-Fire Questions Nathan runs through the Famous Five rapid-fire questions, assisting Thiago with English phrasing before delivering a concise summary outro.0:01–2:29 · Guest disagreement 0/10 Promotional Announcement: How to Be a Capitalist Without Any Capital Solo host monologue featuring promotional book endorsements, podcast teaser clips, and the episode preview.2:30–6:05 · Guest disagreement 1/10 Guest Welcome and Overview of Netze Nathan introduces Thiago and probes into the core offering and monthly metrics, guiding the guest to clarify his revenue from confusing figures down to five thousand dollars a month across thirty customers.6:06–9:06 · Guest disagreement 0/10 Bootstrapping Strategy, Team Size, and Platform Advantages Thiago explains why he bootstrapped Netze to solve WordPress security and scalability issues, while Nathan inquires about churn, team size, and location.9:08–11:52 · Guest disagreement 0/10 Founder Background and Navigating the Brazilian Startup Ecosystem Thiago shares his background as a twenty-eight-year-old developer balancing a day job while creating an MVP, noting that the Brazilian market is challenging but rewarding.11:54–15:10 · Guest disagreement 0/10 The Famous Five Rapid-Fire Questions Nathan runs through the Famous Five rapid-fire questions, assisting Thiago with English phrasing before delivering a concise summary outro.0:01–2:29 · Nathan pushing back 0/10 Promotional Announcement: How to Be a Capitalist Without Any Capital Solo host monologue featuring promotional book endorsements, podcast teaser clips, and the episode preview.2:30–6:05 · Nathan pushing back 2/10 Guest Welcome and Overview of Netze Nathan introduces Thiago and probes into the core offering and monthly metrics, guiding the guest to clarify his revenue from confusing figures down to five thousand dollars a month across thirty customers.6:06–9:06 · Nathan pushing back 1/10 Bootstrapping Strategy, Team Size, and Platform Advantages Thiago explains why he bootstrapped Netze to solve WordPress security and scalability issues, while Nathan inquires about churn, team size, and location.9:08–11:52 · Nathan pushing back 1/10 Founder Background and Navigating the Brazilian Startup Ecosystem Thiago shares his background as a twenty-eight-year-old developer balancing a day job while creating an MVP, noting that the Brazilian market is challenging but rewarding.11:54–15:10 · Nathan pushing back 0/10 The Famous Five Rapid-Fire Questions Nathan runs through the Famous Five rapid-fire questions, assisting Thiago with English phrasing before delivering a concise summary outro.

speaking balance: gold is Nathan, purple is the guest (3 minute bins)

0:00 · Nathan 94.3% · guest 5.7%0:00 · Nathan 94.3% · guest 5.7%3:00 · Nathan 20.1% · guest 79.9%3:00 · Nathan 20.1% · guest 79.9%6:00 · Nathan 13.5% · guest 86.5%6:00 · Nathan 13.5% · guest 86.5%9:00 · Nathan 12.9% · guest 87.1%9:00 · Nathan 12.9% · guest 87.1%12:00 · Nathan 25.2% · guest 74.8%12:00 · Nathan 25.2% · guest 74.8%15:00 · Nathan 62% · guest 38%15:00 · Nathan 62% · guest 38%
Sharpest disagreement ▶ 5:31 Guest rectifies revenue figures

Thiago quickly steps in to correct a misstatement about his monthly revenue, making sure Nathan logs five thousand instead of twenty thousand dollars.

 Hardest push from Nathan ▶ 5:24 Nathan presses for exact revenue

Nathan steps in when the guest gives ambiguous numbers, restating the question until the exact monthly recurring revenue figure is established.

 Biggest teaching moment ▶ 3:07 Guest explains CDN architecture advantages

Thiago provides a straightforward technical explanation of how multi-node CDN architectures overcome standard web hosting limitations.

 Nathan holds their own ▶ 5:51 Host calculates average revenue per user

Nathan swiftly does the mental math on air, calculating that thirty clients generating five thousand dollars monthly equates to roughly one hundred to one hundred fifty dollars per user.
the scores for every segment, with the reasoning behind each
ChapterTopicNathan as informed peerGuest teachingGuest disagreementNathan pushing backWhy
Promotional Announcement: How to Be a Capitalist Without Any Capital 0000 Solo host monologue featuring promotional book endorsements, podcast teaser clips, and the episode preview.
Guest Welcome and Overview of Netze 3212 Nathan introduces Thiago and probes into the core offering and monthly metrics, guiding the guest to clarify his revenue from confusing figures down to five thousand dollars a month across thirty customers.
Bootstrapping Strategy, Team Size, and Platform Advantages 2201 Thiago explains why he bootstrapped Netze to solve WordPress security and scalability issues, while Nathan inquires about churn, team size, and location.
Founder Background and Navigating the Brazilian Startup Ecosystem 1201 Thiago shares his background as a twenty-eight-year-old developer balancing a day job while creating an MVP, noting that the Brazilian market is challenging but rewarding.
The Famous Five Rapid-Fire Questions 2100 Nathan runs through the Famous Five rapid-fire questions, assisting Thiago with English phrasing before delivering a concise summary outro.

Statements from this episode (7)

Disclosure
Verne: Netze Operates as a B2B SaaS for Brazilian Agencies
“We started selling websites in this model with the solution for agents entrepreneurs here in Brazil. We started selling in SAS B to B model in revenue, monthly revenue. And it's a SAS B to B.”
Thiago Verne May 5, 2019 ▶ 3:57
Disclosure
Verne: Netze generates $5,000 per month in revenue
“No, five, five, 5000 dollars per month.”
Thiago Verne May 5, 2019 ▶ 5:33
Disclosure
Verne: Netze currently has 30 to 40 customers
“We are like a 30, 40 customers now.”
Thiago Verne May 5, 2019 ▶ 5:47
Disclosure
Verne: Netze is bootstrapped without outside capital
“Bootstrapping. We started in bootstrapping this.”
Thiago Verne May 5, 2019 ▶ 6:10
Assertion Not checkable as stated
Verne: Netze operates with a team of four to five people
“It's me and more three people working with us. So. We like four, five today.”
Thiago Verne May 5, 2019 ▶ 7:00
Assertion Not checkable as stated
Verne claims Netze has experienced zero customer churn to date
“We didn't have any churn. Now we have like an early contract. So the clients renew after a year.”
Thiago Verne May 5, 2019 ▶ 7:26
Opinion
Verne: Operating a startup in Brazil is not for amateurs
“Brazil is not for amateurs. It's very difficult this scenario here”
Thiago Verne May 5, 2019 ▶ 9:53
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