Wooly

19 statements across 1 episodes · 5 bullish · 1 bearish · 1 people on the record · first statement Jul 10, 2020 by Scott Paul · said 12 times in 1 episodes since 2020 · across every show →

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brought up most by Nathan Latka (9), Scott Paul (3)

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Everything said about Wooly, oldest first

Jul 10, 2020
Assertion Supported
Paul: Wooly has raised only $1 million to date
“You know, two years ago, we only raised a million, so a lot. We're very capital efficient.”
Scott Paul Jul 10, 2020 ▶ 8:19 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020 bullish
Assertion Not checkable as stated
Paul: Wooly enterprise accounts expand from $70K to over $200K
“So we have some customers who've expanded from being a 70,000 dollar customer to over 200,000 dollar customer as they bring on their other logos into the, you know, and manage it from France to Germany.”
Scott Paul Jul 10, 2020 ▶ 20:21 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020 neutral
Disclosure
Paul: Wooly started as pure-play SaaS before building consumer app
“It started as a pure play SaaS, but then we realized To really accomplish what you just said there, to really start this new type of commerce, we had to create a consumer application.”
Scott Paul Jul 10, 2020 ▶ 2:05 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020 neutral
Disclosure
Paul: Wooly aims for a 5% to 10% transaction take rate from brands
“I think potentially five to 10% maybe three at the worst case scenario. And some products won't have anything.”
Scott Paul Jul 10, 2020 ▶ 14:31 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020
Assertion Not checkable as stated
Paul: Wooly's sweet spot contract value is about $60,000 annually
“A sweet spot would be about 60,000.”
Scott Paul Jul 10, 2020 ▶ 4:51 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020 neutral
Assertion Not checkable as stated
Wooly Has About 80 Paying Customers
“About 80 on paid and then our new freemium features are adding a ton of customers pretty quickly because it's freemium. We haven't had that until today, until this actually last month.”
Scott Paul Jul 10, 2020 ▶ 16:36 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020 positive
Assertion Not checkable as stated
Paul: Wooly had only one significant customer churn in past year
“Luckily, we've only had one customer churn that was a, you know, I would say a significant customer, and they just, it was sold incorrectly, and it was not a fit for, they were wanting this performance marketing, and it just wasn't working”
Scott Paul Jul 10, 2020 ▶ 18:26 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020 neutral
Assertion Not checkable as stated
Wooly's current cash burn rate is well over $100k monthly
“So we're probably burning. Yeah. Like, Well over a hundred right now.”
Scott Paul Jul 10, 2020 ▶ 23:40 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020 neutral
Assertion Not checkable as stated
Wooly Has Only One Salesperson and Peaked at Two
“The max we've ever had is two salespeople. We're at one right now, and we're kind of renaming that entire division of two brands.”
Scott Paul Jul 10, 2020 ▶ 18:06 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020 neutral
Assertion Not checkable as stated
Wooly Generated Under $45k Per Month a Year Ago
“A year ago we were at like, 45. Less.”
Scott Paul Jul 10, 2020 ▶ 16:15 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020
Assertion Not checkable as stated
Wooly generates over $2M annually and could be cash-flow positive
“Yeah, but we've, you know, we make well over two million a year, so it's, we could go cash, we could be cashflow positive”
Scott Paul Jul 10, 2020 ▶ 8:30 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020
Assertion Not checkable as stated
Wooly's annual customer spend ranges from $6,000 to $200,000
“Our smallest customers spending about 6000 a year, and then the largest about 200,000 a year.”
Scott Paul Jul 10, 2020 ▶ 4:42 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020 positive
Assertion Not checkable as stated
Wooly drove revenue growth by upselling enterprise customers like Amazon
“Upselling existing customers with a few mammoth contracts with companies like Amazon.”
Scott Paul Jul 10, 2020 ▶ 16:27 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020 bullish
Prediction Not checkable as stated
Paul predicts Wooly's new transactional product will triple its revenue
“We're going to have a performance based transit, you know, we're going to get transactional fees from this new product we're launching, and I think it will more than triple our revenue won't be SAS revenues.”
Scott Paul Jul 10, 2020 ▶ 9:43 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020
Disclosure
Paul: Wooly targets an $8M Series A round
“Series A would probably be eight.”
Scott Paul Jul 10, 2020 ▶ 8:51 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020 neutral
Assertion Not checkable as stated
Wooly reached $2M in revenue with zero paid marketing spend
“We, I use LinkedIn and we have done zero marketing.”
Scott Paul Jul 10, 2020 ▶ 20:58 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020 negative
Insight
Paying cash for referrals ruins trust and word-of-mouth marketing
“We don't think commissions paid to refers is the right idea. We think that breaks the bonds of trust and would ruin a word of mouth marketing, which is the last trusting like way that we learn about products.”
Scott Paul Jul 10, 2020 ▶ 12:30 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020
Disclosure
Wooly caps upcoming Series A dilution between 15% and 18%
“Yes, absolutely. I don't think we'll do it if it's more than 15 or, you know, it's gotta be in between 1518 if for that amount of money.”
Scott Paul Jul 10, 2020 ▶ 9:03 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
Jul 10, 2020 positive
Assertion Partly supported
Stance, Skullcandy, and Purple use Wooly to recruit brand advocates
“Today of all the, a brand Like stance socks or skull candy headphones, or this purple mattress, this mattress in a box company. They use us right now to Discover who's buying from them, like, who are these individuals, like, on social media, and then they actu…”
Scott Paul Jul 10, 2020 ▶ 2:41 Wooly Hits 80 Customers, $2m Revenue Helping Brands Turn Customers Into Ambassadors
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