Stowaway Cosmetics

“Most women carry between six and seven products with them at any given time and own 40. Cosmetics products.”

“So if you go into the 10 K's of these companies, they're looking at about 50% margin, whereas typically when you're independent and don't necessarily need to leave room for these resellers your margins in cosmetics can get up to 90%.”

“Keep in mind, this is based off of, say, the idea of a CAC of 40 To 50 dollars, so let's just round it to 40, and knowing that I want to make a thousand bucks off of this woman over a lifetime, and that means having the best possible products and making sure t…”

“It takes somewhere between three and six months for the average woman to finish our products. 90 days is the sum total average, but obviously we have people that are more minimalist.”

“Actually, Gary Vaynerchuk led the round. With Vayner Capital along with Metamorphic Ventures, which is a New York-based fund.”

“The prices that the market will bear now are about 50% lower than they were when we fundraised.”

“We have a business intelligence dashboard that's run through Google Sheets using Zapier that integrates all of our business data. So we have a real-time look at what's going on. So Stripe sales data, CRM, NPS scores, Google Apps.”

“So, a quick way of thinking about us is we are cosmetics that are half the size and half the price of a typical prestige cosmetic.”

“40% of our revenue last month came from repeat purchasing.”

“No, we closed that in August of 2014. So we close around prior to launch, yes.”

“Our most mature cohort, which would be month one, has now gotten to the point where we're at 40% of them repurchasing, and they're now on their third orders.”

“We're not in the millions yet, but we have passed the 100,000 mark. Actually, with lipsticks, it's the first, first product to make that point.”