PLG companies
3 statements across 2 episodes · 1 bullish · 0 bearish · 2 people on the record · first statement Oct 18, 2023 by Kyle Poyar · across every show →
Everything said about PLG companies, oldest first
Oct 18, 2023
Oct 18, 2023 neutral
Poyar: PLG companies acquire roughly 40% of users via organic search
“When we look at how PLG companies acquire users it tends to be through organic search and SEO, that represents about 40% of new users, and then product viral loops, right, product invitations that's about 16%, and then you've got paid marketing, partnerships, …”